CASTEL

Let's be honest - in 2022 and beyond, there will be a heavy reliance on online research tactics that help local members to select a Randwick hairdresser that feels right for them. This will speak to their brand visibility across search engines, shared economy apps and social media feeds where every business will push their name and service. On these platforms, they will have an opportunity to detail their hairdressing credentials, their styles, their products and more, enabling consumers to develop more confidence in their expertise... Community members based in the Eastern Suburbs of Sydney who want the best hairdresser they can find will do well to read the feedback of their peers via the web. Those same online channels offer open forums for 5-star ratings and comments to be published. Everything from their attention to detail to the maintenance of the hair, the pricing, the customers' wait times, and more will come under scrutiny. If there is no original point of reference, this is..