FLEMING & FRIENDS

Years ago, Yvon Deschamps purchased Charlie Chaplin's Bentley and he asked me to write the story for Bentley Owner's Magazine. Spending time with Yvon was a real laugh... Promotional item for Doi Chaang's Kopi Luwak Coffee. The civet cats ingest the coffee cherries and excrete the beans. How's that for "full-bodied flavour."... This was my agency in a previous life. Our tagline was "We're always on." On strategy. On time. On budget. Great name, solid positioning but it just wasn't me. So. I dumped it and started Fleming & Friends. A much better fit.