GROW - Key Persons


Adrian Hansen

Job Titles:
  • Client Director
Adrian is a client director who ensures that the relationships between our teams and clients can thrive. He loves being part of the ever changing field of branding and all the new and diverse challenges it can bring to his work. Adrian finds those moments of discovering insights or strategic positions through working closely with clients, truly special and energising.

Amanda Ullman-Hammer

Job Titles:
  • Member of the Management Team
  • Director Brand Strategy, Business Lead UK ( on Parental Leave )
A creative consultant, passionate about simplifying the complex and helping organisations build meaningful engagement with customers and employees. Amanda is Director Brand Strategy and Business Lead UK, where she advises clients on brand, design and innovation strategy.

Anders Sjönvall

Job Titles:
  • Concept Director
A designer and concept developer creating both communication-, and digital experiences, ranging from new communication concepts to customer experiences on digital platforms. It's when synergies between the two worlds emerge that Anders gets most excited about his job.

Andreas Rosenlew

Job Titles:
  • Executive Brand Advisor & Managing Partner
Andreas is one of the founders, chairmen and managing partners of Grow. He has spent his entire career working in the intersection of international brand-driven business development and business-driven brand development.

Andrew Minto

Job Titles:
  • Design Lead
A digital product designer specialising in design for mobile. With a penchant for a good challenge, Andrew loves it when he gets to solve complex problems and transform it into great UX design. The favourite part of his job however, is the benefit of working in an environment where he is surrounded by creative and inspiring people.

Andrius Vaskevicius

Job Titles:
  • Art Director
  • Designer
Andrius is a graphic designer and the self-proclaimed office DJ. Through his eclectic style yet organised files, he brings brands to life. His job rarely gets boring since he gets to work with a big variety of projects and clients, and with each of them, learn something new.

Brand Strategy

Job Titles:
  • Director Brand Strategy
  • Manager Brand Strategy
Rune aims to help, lead, push and support our project teams and clients to uncover and define the best solution to any strategic challenge. He has always had a need to understand the bigger picture and also likes variety. Working with brand development at Grow allows him to do both.

Carl Eppens

Job Titles:
  • Brand Strategist
  • Junior Brand Strategist
Carl is a brand strategist who wants to understand and decipher brands; their histories, their cores and their DNA. He searches for what makes them unique and powerful, the context in which they exist, the people they interact with, as well as the challenges and opportunities they face going forward, in order to identify a path that future proofs the brand and creates value from a holistic perspective.

Christer Holmström

Job Titles:
  • Designer
A Graphic Designer and Concept Developer with a focus on functional, long-lasting design. Christer particularly enjoys his wide range of tasks at Grow, working with everything from creating visual identities and communication concepts to illustrating packaging designs.

Christina Hoffmann

Job Titles:
  • Business Director
  • Client Director
Christina is a business director who is fervent about process and change. She is driven by curiosity and love to wire strategy to concept through to execution by way of a holistic perspective. Christina's favorite thing about Grow is all the professional and knowledgeable people who come together and create magic and change.

Daniel Löfvenborg

Job Titles:
  • Design Director
A Design Director specialised in visual identities and packaging design. Daniel's interest for art and design has been constant since he was a kid. When he started art school he realised that it was graphic design he wanted to focus on, and he never turned back since. That's 23 years ago.

Danielle Lalin

Job Titles:
  • Client Director
A client director that partners up with our clients to identify and understand their challenges. Danielle creates ‘Dream Teams' that perfectly match any task at hand and together, they create magic results. Danielle gets her energy from connecting things to solve problems - from people to the more abstract ‘dots' that empower her with a better understanding.

David Holst

Job Titles:
  • Visualizer
A visualiser with a sense of accuracy and quality in strategic design, and with a penchant for PowerPoint and Brandpad. David finds never-ending inspiration from visuals, typography and design, as well as from his colleagues.

Delara Saleh Ebrahimi

Job Titles:
  • Member of the Management Team
  • Director Brand Strategy ( on Parental Leave )
A trained business strategist and creative Master of Engineering with a knack for problem solving and clarifying complex strategies. As team lead for the strategy team, Delara is happy to share her interest in tech, branding, music and design.

Elsa Victorin

Job Titles:
  • Head
  • Member of the Management Team
As Head of Grow Elsa is a committed business relations specialist with a holistic perspective on strategies for integrated communication. A strong believer in true partnership spirit and straightforward customer dialogue, and always seeking new challenges.

Erik Arve

Job Titles:
  • Junior Brand Identity Designer
Meet Erik, a curious graphic designer with a passion for the nitty gritty. He often brings his own focus into his designs, creating beautiful and detailed results. Through being creative on a daily basis, and being challenged by the variety of clients at Grow, Erik finds both motivation and inspiration.

Erik Hallin

Job Titles:
  • Director Innovation Strategy ( Parental Leave )
Erik is the real deal Innovation Strategy Director. With many years of experience in creating growth within FMCG, Erik is results oriented and has a strategic and analytical way of working that goes hand-in-hand with his creative mind-set.

Filippa Dahlkild

Job Titles:
  • Junior Brand Strategist
As a strategist working with both brand strategy and communication strategy, Filippa is relentlessly striving to uncover the ‘why' and simplify the complex. With a mindset that is both strategic and creative, she loves when she gets to think ‘outside-the-box' to solve clients' problems.

Gustav Vidlund

Job Titles:
  • Member of the Management Team
  • Communication Director
  • Director Communication Strategy
As a Communication Director Gustav develops impactful strategies, creative concepts and effective communication - always with the ambition to capture people's hearts and minds. He enjoys being part of a supercharged team working with brands from multiple angles and feels privileged to be in an organisation with such diversity in background and skills.

Hajar Sadequi

Job Titles:
  • Industrial Designer
As an industrial designer working with the whole design process, from conceptualisation and prototyping to production, Hajar enjoys being in the intersection between design, people and culture. She is motivated by the possibility of having a positive impact on people's everyday life and changing systems through thoughtful design.

Heini Puha

Job Titles:
  • Director Creative Strategy
Distilling complex strategies, real human insights and cultural phenomena into simple ideas. A firm believer in finding the right problem to solve being the trickiest and most important part of her job.

Helena Helsing Mork

Job Titles:
  • Concept Developer & Copywriter
A strategic and visionary creator with a passion for concept development and communication. Convinced that every brand has a unique and relevant story ready to be told, Helena looks for it until she finds it. With a genuine feeling for words, she gives every brand its own voice, making it fly internally and externally.

Isabelle Dahlborg Lidström

Job Titles:
  • Creative Director
  • Head of Design
  • Member of the Management Team
Isabelle is a Creative Director and highly sought-after jury member for many of the world's most prestigious design awards. She aims to inspire, educate and always be on top of what happens in the world of design. Her passion for design and everything around it makes her eager to always explore and learn more.

Kristina Westerlind

Job Titles:
  • Strategic Brand Director
In her role as a Brand Strategy Director, Kristina secures that the strategic work lives up to the right standard and meets expected results. With a passion for brand strategy, and curiosity for acquiring new insights and perspectives, she has a firm belief that brands can empower both people and businesses. She also share the Grow approach that brands should be driven by a clear and inspiring purpose.

Linn Andersson

Job Titles:
  • Designer
A talented packaging and graphic designer with a spirit for co-creation. With an extensive range of creative abilities, an affinity for trend-watching and knowledge in sustainable design, she strategically blends form, function and aesthetics in her work. Linn's curious attitude makes her thrive in an environment where she learns new things everyday, and gets a constant flow of creative challenges.

Lisa Karlberg

Job Titles:
  • HR & Economy Assistant ( Parental Leave )
Meet Grow's feelgood and keep-up-the-spirit specialist. Lisa combines her chatty, social talent with hands on proactivity. From assisting in HR tasks to helping out with financially related assignments. Funny and always caring, according to herself.

Lovisa Boucher

Job Titles:
  • Designer ( Parental Leave )
Meet Lovisa, a pragmatic and emotionally driven designer with an ArtCenter degree - focused on packaging and concept creation. A tech-savvy hippie and relentless optimist. When not at Grow, she enjoys spending her time outdoors or at museums, preferably listening to podcasts.

Magnus Helin

Job Titles:
  • Graphic Designer
Final artist with one eye on the big picture and the other on the tiny details. Member of the Experiences team.

Magnus Leijonborg - CEO

Job Titles:
  • Managing Partner
  • CEO, Digitalist Group
Even though he is the chairman of the board at Grow, Magnus still loves his role as a consultant the most, helping our clients to define their challenges and creating solutions to their problems. He does this at a very strategic level and he finds this has a real impact on the future of our client's businesses.

Mari Strömqvist

Job Titles:
  • Producer
  • Project Manager
A producer with an eye for detail without losing the bigger perspective. Through the years, her role and areas of responsibility have come to include every step of the client's journey, from brief to design transformation. Her need for combining creativity with structure initially brought her to the field, and today she gets to combine the best of both worlds. Mari is educated in Swedish marketing law and holds an ARU diploma

Marika Williams

Job Titles:
  • Client Manager
As a Client Manager, Marika ensures our clients get the support they need so that projects can run smoothly. She loves the variation within Grow of getting to work with all different kinds of industries and businesses. She finds that her colleagues at Grow make every day enjoyable which results in excellent work being created.

Mark O'Reilly

Job Titles:
  • Concept Developer & Art Director
An Art Director who specialises in concept creation and visual storytelling. Mark flourishes wherever he can apply his nerdy passion for pop culture and creative communications to solve his client's problems. Mark relishes being able to apply his multidisciplinary creative background at Grow. It keeps him on his toes and let's him consistently develop his craft.

Mia Sundkvist

Job Titles:
  • Producer
  • Project Manager
Mia is a project manager and producer with a special passion for great design and holistic brand experiences. And with her background from operative roles in a diverse set of agencies, spanning from advertising to B2B branding, she is exactly the person you are looking for to deliver it.

Oliver Lindahl

Job Titles:
  • Manager Brand Strategy
  • Strategic Advisor
Oliver is a strategic advisor on holistic brand development. Being a commercial strategist and organisational psychologist, he helps clients create resonating and differentiating brands through a deep understanding of market dynamics and human behaviour. Oliver is also a guest lecturer in marketing at Hanken school of economics in Helsinki.

Rune Korstadhagen

Job Titles:
  • Member of the Management Team
  • Director Brand Strategy
Rune aims to help, lead, push and support our project teams and clients to uncover and define the best solution to any strategic challenge. He has always had a need to understand the bigger picture and also likes variety. Working with brand development at Grow allows him to do both.

Therese Walter

Job Titles:
  • Client Director
  • Member of the Management Team
As a Client Director, Therese's primary task is to help clients get the most out of their business. She thrives in the agency setting, with a constant variation of clients and challenges, and believes that Grow is the perfect set-up of people: big enough to have all the expertise and experience, but small enough to be quick and flexible.

Urban Björnström

Job Titles:
  • Concept Developer & Copywriter
Urban brings brands and businesses to life through concept development and storytelling. More specifically, he gives brands a name, voice, purpose, personality, and narrative to build on. He truly believes in the power of creativity and communication to drive progress and improve people's everyday lives, and appreciates the team spirit at Grow, where everyone works across disciplines to make a meaningful difference.