HYDRALADA - Key Persons
Andy Smith - Founder, Managing Director
Hydralada Company was established in 1975 by Andy Smith. Andy is the Managing Director and continues to have a lot of input into the Company, both with day-to-day operations and design ideas for new machines. Andy keeps a close watch on all aspects of the business to ensure its continued success.
Brad works in sales marketing and design. He enjoys meeting with customers and uses his video editing skills to get out and about filming Hydralada machinery in the field. He enjoys filming real life customer testimonials which give a personal touch to the Hydralada story. Brad's experience with website development and design, as well as social media blogs, media advertising, and marketing ideas ensure Hydralada can continue its tradition of quality.
Brendon has recently joined the Marlborough sales team and is keen to provide support to the NZ wine industry. Brendon's previous job with O-I (Owens-Illinois) marketing for the worlds largest glass bottle manufacturer means he already has a lot of contacts in this field. His main emphasis will be on the Pellenc Pera winery equipment for which he has a real passion. Brendon also specialises in the full range of vineyard equipment, including Pellenc Harvesters, ID David weeders, Tow & Blow Frost Fans and Hydralada Trimmers. Call Brendon now to discuss your requirements.
Dan plays a major role in scheduling the production of all new Hydralada Elevating Work Platforms and collaborates the manufacturing at the factory. He is a Company Shareholder and Dan has a lot to do with the everyday operations as well as caring for HR responsibilities.
Duncan has been with Hydralada Company for many years and is keen to help with all sales enquiries, whether its Hydralada platforms, Pellenc vineyard machinery, Bandit wood chippers, or Tow and Blow frost machines. Duncan will give you well-informed advice on the machine best suited to your particular job.
Grant's main focus is on sales and he looks after some of the Company's key dealers in both Australia and the USA. As a Director and Shareholder, Grant is very much involved in the overall management including finance control of the Company and his responsibilities include many aspects of everyday administration.
Ian Wilson is based in our Marlborough branch and is responsible for Pellenc machinery sales. With a background in viticulture and many hours of experience operating grape harvesters in his own contracting business, Ian has an excellent understanding of the Pellenc range of machines. He is committed to giving his customers great after-sales support and is there to help with all equipment enquiries.
Job Titles:
- Company Director
- Sales Director
Jason has been working at Hydralada Company since 1987 accumulating more than 35 years of experience in many different areas of the business. Today his involvement is predominately in sales and marketing. Jason works closely with the management team to ensure the Company continues to grow.
Josh has been involved with Hydralada new machine production and continues to help in this department. His background in the manufacturing of new machines means he has an excellent understanding of the technical side. Josh's passion is Tow and Blow frost machines, but he is available to help with all sales inquires including Hydralada and Pellenc Vineyard machinery.
Matthew joined the family business in 1995 in the Service & Spares Department, moving to New Machine Production and then to Sales. He gained invaluable knowledge of businesses processes and understanding of mechanical and engineering principles for what is required in manufacturing a world class market leading product along with the importance of customer service and the skill of uncovering and understanding customer's needs to provide a solution for their requirements.
Most of his time in Sales is bringing our market leading and innovative equipment solutions to NZ vineyards & winery estates. He is also involved in setting up and managing a sales and service branch in Marlborough from March 2010.
While his current role with the company is General Manager and a Director, he likes to see himself as one of the team where together everyone achieves more.
Job Titles:
- Customer Service
- Marlborough Branch Coordinator
Richard has been with the company for 12 years and oversees the Marlborough Branch. He is well known in the grape industry and his mechanical background and understanding is invaluable to our customer base. He works hard to ensure all our Pellenc machinery customers have the expected aftersales backup and support. More recently Richard has been involved with technical support for Hydralada in Australia. Email richard.thomson@hydralada.co.nz Phone 021 228 2935
Stephen Heap is our Hastings workshop manager. Stephen's background is in aircraft maintenance and logistics with 16 years of experience in the RNZAF. He takes care of all technical inquiries and product support for Hydralada MEWP's, Pellenc Vineyard Equipment, and Bandit Chippers. You will find him friendly and approachable.