INITIATIVE

At Initiative focus is always on ‘you'. We showcase only those brands and products, which meet your expectations and give you satisfaction and value for money. We have an ambience, which soothes your senses, we have an environment, which encourages you to feel, try, experience and understand the object of your desire, much before you take a decision to buy it... We are a multi-brand store par excellence, created to satisfy your needs for the best in consumer electronics and computers. We started with our flagship store in Lucknow at a prime location in Alambagh about 22 years back. Now, we have three more showrooms at Ashiyana, Hazratganj and Gomti Nagar. The combined floor area of our showrooms comes around 14,000 sq. fts... Sorry! if we give an impression of being in love with ourselves. Well it might just be true. We have to concede that we are the best consumer electronics store in town.

Also known as: Initiative Data Systems, Initiative Data Systems Pvt., Initiative Data Systems Pvt. Ltd.