JEFF

Jeff is a champion of the user experience, a great UX/UI designer, and usability expert. He has over 20 years experience designing user centered solutions for customers. Jeff has extensive experience working closely with users and customers to gather requirements, analyze and redesign tasks, perform usability tests, and design successful solutions. He has a first class MBA in Information Systems and a first class Bachelor degree in Engineering as well as extensive training in user centered design, UX/UI design, and usability... Jeff is BC Hydro's User Interface & Usability Architect and subject matter expert on UX policy, process, guidelines, designs, and usability. Jeff leads and provides user interface design and usability guidance for multiple projects across multiple delivery channels (web-based, mobile, and desktop applications) to ensure positive business impact and user experience... Jeff provides business analysis, information architecture, UX design, and usability consulting..

Also known as: Jeff Brace