KENNEDY GROUP BOSTON - Key Persons


Sue Hoffman - CCO

Job Titles:
  • Director of Communications

Tom Kennedy

Job Titles:
  • Principal
Tom Kennedy is an Associated Press award-winning broadcaster, Certified Management Consultant* (CMC) by the Institute of Management Consultants (IMC) and adheres to the IMC code of professional ethics. Tom is also a teacher of strategic and crisis communication. He has over 20 years of on-air media experience in major markets across the US and over 15 years strategic communications consulting experience with CEOs and senior executives of international companies such as IBM, Iron Mountain, Millipore, Roche, Bosch, Hewlett-Packard, MIT and others. Tom specializes in helping his clients successfully develop and deliver focused, effective, and memorable messages, internally and externally, including the effective use of the Web, print, and broadcast media. Prior to forming The Kennedy Group, Tom had top-rated on-air TV and radio experience, as well as program management experience, in five major markets in all regions of the US (Boston, San Francisco, Detroit, Cincinnati, and Jacksonville). He thoroughly understands regional communications strategies within the United States and has a broad knowledge of worldwide strategic corporate communications and cross-cultural protocols. For several years Tom was a Board Member and Director of Communications for IMC USA, a Board Member of WEST (Women Entrepreneurs in Science and Technology), and of the Society of Professional Consultants. He's a regular speaker at the Harvard School of Public Health and numerous business groups, a professional member of the National Speakers Association, and a former adjunct professor in the Communications Studies Department at Emerson College.