KIERDORF & PARTNER

Kierdorf & Partner GbR was founded in 1983 by Hans-Gerd Kierdorf - initially with a focus on marketing consulting and personnel search in the shoe industry. The start signal for a licencing agency came in 1992 based on the idea of the founder to transfer a name from the apparel industry to shoes in order to help a still small shoe manufacturer gain more appeal for and greater awareness of his products. Owing to the beautiful Italian sound, bugatti was chosen, a brand that belonged to an apparel company located in eastern Westphalia. Today, bugatti is a lifestyle brand and, with 15 licences, is one of the most successful licenced brands in the fashion industry - in Europe and increasingly also in global markets... As of 1 January 2017, K&P Brand Concept GmbH evolved from Kierdorf & Partner GbR and today is considered one of the most successful licencing agencies with a focus on fashion and lifestyle.

Also known as: Kierdorf & Partner GbR