LARGERPOND

At LargerPond we'll create the unique and marketable idea that best separates your company's services and/or products from the competition. We'll couple this strategy with precision marketing and compelling creative - all to generate targeted interest and greater sales... For a $10M+ software developer, LargerPond acted as Interim CMO to help the organization restructure its marketing department to better align with sales goals. LargerPond consultants jumped right in as part of the revenue committee. We worked closely with the sales and client relations departments to reposition messaging, generate more new and "saturation" (cross-sell) leads, develop a reporting and feedback loop for marketing efforts, and ensure initiatives already in process were completed. We also helped the sales and marketing staff set - and reach - their goals for a critical trade show.