LEGAL BRAND MARKETING - Key Persons


Andy Northcutt

Job Titles:
  • VP of Business Development
Andy Northcutt has been in legal marketing since 2007. Handling everything from national law firm and strategic alliances to affiliate traffic/lead generation partnerships in his previous role, he ended up directing all business development activities for what became the country's largest portfolio of legal companies. He received a degree in Advertising from the University of Illinois at Urbana-Champaign. Andy currently lives in Seattle with his family of four and a mixed breed rescue dog named Murph.

Braden Pollock - Founder

Job Titles:
  • Founder
  • Member of the Legal Brand Marketing Team
  • Owner
  • - Premium Domains & Why All Attorneys Should Invest in Pay - Per - Lead
  • Chef Patrick Beams Out of ScienceFiction.Com
  • Lead Gen Whiz Be the Domain Monetization Messiah People Have Been Looking for?
  • Moderator Profile
  • on Lawyer Lead Generation at LeadsCon 2013 Las Vegas
  • Owner of ScienceFiction.Com
  • Well - Known Domain Investor
Braden Pollock is a well-known domain investor, angel investor and serial entrepreneur. Among his companies is Legal Brand Marketing, which provides "lead generation" services to lawyers nationwide. As an angel investor, he has an equity interest in several dozen other companies including iBeautyBrands, The Grooming Network (StraightRazors.com, etc), BoldMetrics.com, DataZoom.io, Tastry.com, Dock.bot, Styku.com and others. His domain portfolio is well into the thousands of names with a current focus on premium one-word .com names. Braden's newest venture is a data-driven ad network that will apply predictive behavioral analytics to lead generation products designed to better monetize domains through development, search and social. He also serves on several Boards including the non-profit, Benevolent.net and the Board of the Internet Commerce Association (ICA), a non-profit advocating for the rights and interests of domain name owners and related service providers. Braden is a Board Member of the Internet Commerce Association

Cody Koepke

Job Titles:
  • Sales Representative
Cody has been helping attorneys expand their law practices through lead generation and developing a larger internet presence since 2016. By creating detailed and specific lead campaigns, he has helped hundreds of attorneys to attract more clients and grow targeted practice areas within their firms. He believes that attention to detail and attentiveness to his clients is the key to helping firms see success in lead generation. A Chicago native, Cody holds a degree in Biology.

Darbi Bodie

Job Titles:
  • Member of the Legal Brand Marketing Team
Darbi has been with Legal Brand Marketing since 2007. As the Managing Director, Darbi oversees the company, focusing on growth and innovation. She creates and manages the digital and print campaigns for the company's lead generation services, and has designed numerous websites and publications for LBM's clients. She received a degree in Finance from California State University Northridge, and also spent a year studying Interior Architecture at Woodbury University. She enjoys spending her free time working on miniatures and hiking with her family.

Emmett Berktold

Job Titles:
  • Content & Social Media Specialist
Emmett joined Legal Brand Marketing in 2021. He is originally from the Inland Empire of Southern California, where he attended California Polytechnic University, Pomona. He manages all of Legal Brand Marketing's social media pages across a variety of platforms, which include TikTok, Instagram, Facebook, LinkedIN, and more. Using his extensive experience in video production and video editing, he produces ongoing content to grow Legal Brand Marketing's presence online.

Ginger Booker

Job Titles:
  • Sales and Client Support Manager
Ginger joined Legal Brand Marketing in October 2019 and has been a vital member in our Client Department. Ginger manages LBM's Client Department and also does outreach to law firms in need of growth through legal leads. She is originally from central California where she graduated from California State University, Bakersfield. Her previous roles included marketing and customer relations and she plans to use those skills to provide exceptional customer service to our clients while learning more about business and the field of law.

Joe Little

Job Titles:
  • Business Development Associate
Joe joined the LBM team in July 2020 as a Data Coordinator. Originally from Chicago getting familiar with all forms of technology and computer sciences, he relocated to Los Angeles in 2007. His previous experience of marketing, management, sales, and media production have made him excel at teamwork and customer service. Joe is looking forward to learning new things in the legal industry everyday and excited to apply new technologies while working in a team environment.

Mike Mattio

Job Titles:
  • VP of Sales
Mike has been involved in legal marketing sales since 2006. He came to LBM in 2015 to both grow the company's network of attorneys as well as grow the sales team. He manages all aspects of sales at the company and works to build a team of experienced sales reps that will help our law firms build a successful practice through lead generation. Mike received a degree in Economics from the University of Illinois at Urbana-Champaign and currently lives in Chicago.

Nicole Merva

Job Titles:
  • VP of Operations
Nicole started with Legal Brand Marketing in 2014 and now manages daily operations of the company as the VP of Operations. Nicole's previous experience in the customer service department and business development department within Legal Brand Marketing have given her the experience to strategize and implement ways to increase efficiency for the company at large. Nicole works closely with each department manager to streamline processes, lower costs and grow each department. Nicole has a Bachelor's degree in Business Management from California State University, Northridge.

Romney Bales

Job Titles:
  • Sales Representative
Romney Bales, originally from St. Louis, Missouri, moved to Austin, TX in 2007 to begin her career working with law firms to increase their client base and expand their overall visibility amongst the legal community. In her previous role, Romney helped many young attorneys hang their first shingle, while also enabling mature firms to refresh their client list and revamp their marketing style. She joined Legal Brand Marketing in 2015.

See Braden

Job Titles:
  • Member of the Legal Brand Marketing Team

Tiara Baker

Job Titles:
  • Client Support Specialist
Tiara is originally from Los Angeles, California where she attended San Francisco State University while majoring in Design. She strives to use her creative skills to provide exceptional customer service while taking on new clients and is looking forward to growing with Legal Brand Marketing.