MEDINGENUITY - Key Persons
When I relocated from a busy surgical oncology practice in Tennessee so I could finish my career enjoying the beauty of Alaska, I relied on Bob Reznik and the Medingenuity team to help me start a new practice from scratch. They created the new practice identity: Alaska Surgical Oncology, then they developed an educational Internet site that communicated our capabilities in breast preservation surgery, skin cancer, and other cancer treatment. They started a referral development program that increased our visibility to primary care physicians, dermatologists and oncologists across the State of Alaska, along with educational ads in Alaska Magazine that emphasized early detection of breast cancer and skin cancers. They developed an educational Healthquest Guidebook on cancer screenings and other practice brochures that established us as the statewide regional resource for surgical oncology. It all worked. I'm pleased that I now have a very busy practice in a new beautiful location. And we continue to grow. This year, another general surgeon joins us as we expand.
Andrew Reznik has an MBA degree (Master of Business Administration) from the University of North Texas. He was also a Magna Cum Laude graduate of University of Texas at Tyler with BA in Business Administration with a marketing emphasis.
At MedIngenuity, Andrew is responsible for managing client relationships and is involved with website design and development, print marketing materials, and integration of social media platforms like Facebook and LinkedIn. Andrew has directed several marketing campaigns for healthcare clients. He is proficient with Wordpress, Photoshop, Illustrator, and InDesign.
Andrew played tennis at the University of Texas at Tyler. In his sophomore year, he was ranked #7 in the nation in Division III men's doubles and earned "NCAA All American" status.
While at University of Texas at Tyler, Andrew founded the first chapter of Kappa Sigma Fraternity at the university, serving as Treasurer and Vice President. As a founder, he had to secure funding from alumni and other donors for the start up costs, and complete the necessary steps for national certification of the chapter.
Recently Andrew has traded his tennis racquet for a pickleball paddle. He enjoys staying active outdoors with his wife and young daughter.
Bob Reznik - Founder, President
Job Titles:
- Founder
- President
- Founder and President of Prizm Development Inc
Bob Reznik is the founder and president of Prizm Development Inc. which is the nation's leader in spine center of excellence development. Over the past 20 years, Prizm has worked in 48 of the 50 states helping spine physicians and health systems improve how they care for back and neck pain with a Center of Excellence approach. Many of these spine centers were in turn featured in national media like Fortune Magazine, Forbes, NBC Today Show, CNN, etc.
John Reznik has been at MedIngenuity from the start and currently acts as Chief Technology Officer. John is responsible for Internet site architecture, planning and development, online https secure server systems, development of email marketing systems and all of MedIngenuity's expanding technology areas.
John has a Masters in Business Administration Degree (MBA) specialized in healthcare from University of North Texas which is one of the few universities in Texas offering MBAs specialized in the healthcare niche. Before completing his MBA, he completed a Degree in Business Administration from Oklahoma State University, Stillwater, Oklahoma where he was named to the President's Honor Roll for several semesters for a 4.0 average, and graduated with honors.
On the personal side, John is a proficient snowboarder, hunts, golfs and enjoys working out in the gym. In 2010, John completed a Marine Corp Mudrun (6.2 miles through mud and obstacles with boots and fatigues).