METAFITNOSIS - Key Persons


Aliya Ahmed - CEO

Job Titles:
  • CEO
Aliya was one of the first patrons of the Metafitnosis method when it was introduced in Islamabad by Amir Siddiqui in 2006. She became an integral part of the Metafitnosis team then, and continues to hold the current team together. Having gone through an extreme transformation herself, Aliya is not shy of sharing the hard realities of weight-management. She uses that experience to help clients undertake and stick to their transformation journeys.

Asfendyar Ahmed

Job Titles:
  • Coach
Though most notably not tiny, Asfendyar is known on the floor as Tiny. He joined Metafitnosis as a client at the age of 12 and was coached through his transformation and later mentored as a trainer by Amir himself. Tiny is a passionate coach himself and devoted to transforming his clients. Asfendyar is a drummer and has collaborated with some of the biggest names of Pakistan's music industry locally and internationally.

Naik Alam

Job Titles:
  • Coach
Naik is a Taekwondo black belt - IV Dan, 8 times national champion all Pakistan gold medalist, International Olympic Committee (IOC) certified Taekwondo coach as well as a level 3 certified personal training coach. He has travelled internationally representing Pakistan at various levels. Naik is committed to pushing boundaries in fitness and doing what no one can.

Saniya Kanwal

Saniya has been with Metafitnosis since 2014. She has over ten-year experience in corporate finance and is responsible for all financial reporting, management, planning and treasury activities. Echoing Metafitnosis' values, Saniya believes that in order to lead, one must maintain a long-term perspective and never sacrificing the quality of the provided service.

Shehryar Ahmed

Shehryar is a University of Toronto graduate who joined Metafitnosis as a client during his first summer break to beat the ‘freshman 15', not realizing the journey he was embarking on. Since then, he had not only transformed physically, but fitness had become an integral part of his life. He worked at Deloitte in the Middle-East before deciding to move back, setup, and manage Metafitnosis in Karachi.

Umer Balti

Job Titles:
  • Coach
Umer was inspired to join the fitness industry in 2009 after years of competing and successfully representing his schools in athletic competitions. He is an avid bodybuilder and power lifter. Umer's pleasantly encouraging attitude makes him the most sought after spotter for all the coaches.

Zahid Khan

Job Titles:
  • Coach
A pro cricketer and a level 1 certified cricket coach from Pakistan Cricket Board (PCB), you may have already guessed Zahid's passion - Cricket! Zahid brings an in-depth knowledge of sports conditioning to the Metafitnosis floor; there are times he brings cricket to the floor!