URBRANDING

Our combined expertise in branding and urban planning provide a fresh and unique perspective that transcends conventional marketing and placemaking approaches. It also enables placebranding and placemaking processes that are remarkably efficient and cost effective. Most importantly, we have a firmly grounded understanding of how placebranding strategies affect public policy, private sector development, commercial district organization, public improvements, marketing, and financing... Our placebranding services help commercial districts leaders define a distinctive, market supported brand promise-a promise that is grounded in a thorough understanding of the district's unique character, stakeholder aspirations, and available resources. Once established, the brand promise can help to focus and prioritize all subsequent development strategies and placemaking investments. We also provide branding services for commercial district development organizations, events, programs, and marketing..

Primary location: Naperville United States