ECHO DESIGNLAB

Echo Designlab is the creative studio of Sean M. Smith. We art direct and design for brand architecture, music packaging, digital imaging, and interactive for tech, pharma, record and luxury clients... Echo Designlab was created after over 20 years in the music industry. Music is what inspired everything we do today. Our initial thought was "bands are brands" long before social media and co-branded experiences. Knowingly or not, music informs everything we do... Brand architecture is the structure of brands within an organizational entity. It is the way brands within a company's portfolio are related to, and differentiated from, one another. Echo Designlab has built visual identities for a wide variety of clients, here are just a few.