WOODS PRINTING COMPANY

Schmutzler Agency is a family-owned, insurance agency with a strong reputation for its professionalism and service. While Schmutzer Agency had a strong business, it lacked a true brand. Brad and Derek Bolling, the owner/agents, approached us with the goal of creating a brand that would be identifiable and long lasting. They had ideas of what they thought they wanted, but after several meetings, realized what they wanted was something completely different. Our team at Branded by Woods, helped guide them step-by-step through the rebranding process. Brad and Derek found, through this process, that the word "Agency" in their name was somewhat confusing to new clients. They found simply changing the name "Agency" to "Insurance" helped clear up this confusion, as well as, created a more optimized web presence... Wally is still fighting an amazing fight, and we can proudly say he has been able to make numerous cash donations due to his brand and, more importantly, who he is as a person. We..