WELDON CLARKE

Simon has over 20 years' experience in advertising and marketing services agencies, working with major blue-chip companies in a range of sectors across brand, direct, data driven and digital communications... He began his career as a trainee TV airtime buyer at Lintas before moving into client services with agencies Reeves Robertshaw Needham and Leo Burnett. After a period of working in the Middle East Simon returned to the UK, moving into direct marketing at BHWG (now Proximity) working on campaigns for Prudential, the COI and a ground breaking relationship marketing programme for Mars Confectionery... Simon joined Brann/EHS Brann in1998 for the next six years, initially running the fledgling Cadbury account. Simon developed this into a £2.5m multi-brand data-driven RM programme, proving the case for this kind of activity for FMCG products. Building on the Cadbury success Simon led winning pitches for other clients in the sector including Tetley, Matthew Clark and Premier Foods. He..