OCEANWP THEME BY OCEANWP
Updated 42 days ago
These are the words that have been haunting me for quite a few years. It were the words of the CEO of a famous international candy company, to whom we just had presented our work, an updated brand narrative. His comment has always stuck with me because of that one single word: proud...
How could you not be proud of this brand? How could you, as a CEO, carry this company on your shoulders if it's not in your heart?...
His face hardly changed when he made this remark, but you felt a mental breeze brimming into the room.