KEVIN P. NICHOLS

Kevin is the author Enterprise Content Strategy: A Project Guide and co-author of UX for Dummies with Donald Chesnut... In 2006, I defined content strategy as: "getting the right content, to the right user at the right time." I was the first to think of and define content strategy this way. I am an award-winning thought leader, digital industry enthusiast, and author with more than 26-years of professional experience in content and digital strategy. In working with global brands, my primary passion is simple: Help organizations stand up their content so that it is successful for them. Successful content meets a customer's needs, and makes an organization's employees successful, and it affects the bottom line for business. As an asset, content can prove its worth... Enterprise content strategist, Kevin P Nichols coined: Right content, Right User, Right Time to define content strategy. Here is his website.

Also known as: Kevin

Primary location: Minneapolis United States