AMERICAN NATIONAL BUSINESS HALL OF FAME

The American National Business Hall of Fame was established in 1972. The founders were university professors. The objective was to create awareness, understanding and appreciation of the American heritage of business leadership. The primary intended audience was university and high school students. The primary communication strategy was to develop stories of business leadership and deliver them in the classroom. The stories focused on historical business leaders who were named laureates.

Primary location: Macomb United States