PLANET FITNESS FRANCHISING - Key Persons
Job Titles:
- Chairman of Audit / Committee
- Chairman of Nominating and Governance / Committee
Bernard Acoca joined our board of directors in January 2021. He is currently the Chief Executive Officer and President for El Pollo Loco, the nation's largest restaurant brand specializing in fire-grilled chicken. Before joining El Pollo Loco, Mr. Acoca spent seven years at Starbucks Corporation in various capacities as a member of its executive team, most recently as President of Teavana, Starbucks' global tea brand. In this role he was responsible for the overall strategy and operations of more than 375 Teavana specialty retail stores in North America, as well as its e-commerce business. During his tenure, he oversaw the expansion of the Teavana brand to 26,000 Starbucks stores globally. Mr. Acoca also served as Senior Vice President, Marketing & Category for the Americas, Starbucks' largest division, where he was responsible for managing categories totaling $9B in sales. Additionally, he served as Chief Marketing Officer for L'Oréal and spent 10 years at Yum! Brands in marketing roles of increasing responsibility. Mr. Acoca currently serves on the board of El Pollo Loco. He graduated from Emory University with a Bachelor of Arts in History and International Studies.
Job Titles:
- Chief Operations Officer
- Member of the Management Team
Bill Bode has served as Planet Fitness Chief Operations Officer since December 2020. In this role, he leads our Franchise Operations, Corporate Operations and Vendor teams. He joined Planet Fitness in 2016 as the Senior Vice President of Franchise Operations. Prior to joining Planet Fitness, Mr. Bode held several senior leadership positions at Dunkin' Brands, including serving as Regional Vice President of Dunkin' Donuts Northeast where he was responsible for overseeing the operations of more than 2,600 restaurants. Throughout his tenure at Dunkin' Brands, Mr. Bode was also responsible for U.S brand compliance and business development along with leadership positions overseeing training, store development, marketing, and franchising. Prior to joining Dunkin' Brands, he was a Dunkin' Donuts franchisee in Richmond, VA.
Brian O'Donnell joined Planet Fitness in February 2016 and currently serves as VP, Chief Accounting Officer. In this role, he oversees the Company's accounting and treasury functions. Mr. O'Donnell has nearly 20 years of experience in a variety of finance and accounting roles. Prior to joining the Company, Mr. O'Donnell most recently served as Vice President of Finance and Chief Accounting Officer at Sonus Networks. Prior to Sonus, he worked for more than 10 years in public accounting with both Deloitte and Touche and Arthur Andersen. Mr. O'Donnell holds a CPA and received his Bachelor's degree in Accounting from Assumption College in Massachusetts.
Job Titles:
- Chairman of Compensation / Committee
- Member of the Compensation Committee
- Member of the Nominating and Governance Committee
- Chairman of Nominating and Governance / Committee
Cammie Dunaway has served on our board of directors since October 2017. She is currently the Chief Marketing Officer at Duolingo. Mrs. Dunaway has more than 25 years of marketing and general management experience, having previously served as U.S. President and Global Chief Marketing Officer at Kidzania. Previously she served as Executive Vice President for Nintendo, where she oversaw all sales and marketing activities for the company in the United States, Canada, and Latin America. Prior to Nintendo, Mrs. Dunaway was Chief Marketing Officer for Yahoo! where she led consumer, enterprise, and partnership marketing initiatives. During her 13-year tenure with Frito-Lay, Mrs. Dunaway held various senior leadership positions. Mrs. Dunaway currently serves on the boards of Red Robin Gourmet Burgers, Nordstrom fsb and Go Health. She graduated with an M.B.A. from Harvard Business School and a Bachelor of Business Administration from the University of Richmond.
Chris Lavoie joined Planet Fitness in 2014 and currently serves as SVP, Technology. In this role, he is responsible for the strategic direction and management of the enterprise technologies that enable the Company's strategic growth and enhance the experience for both members and employees. Mr. Lavoie leads technology strategy, software and data engineering, enterprise systems, emerging new technologies and innovation, corporate standards, and general IT operations. He has more than 20 years of experience in a variety of enterprise and consumer-facing technology leadership roles, and previously served as Director of Application Development and ERP with Enterasys Networks. Mr. Lavoie received his Bachelor's degree in Mathematics from the University of New Hampshire.
Job Titles:
- Chief Executive Officer
- Member of the Board of Directors
- Member of the Management Team
Chris Rondeau has served as the Chief Executive Officer of Planet Fitness since January 2013. Prior to that he served as the Chief Operating Officer since 2003. Mr. Rondeau joined Planet Fitness in 1993, working the front desk at the very first location in Dover, NH, one year after the original founders, Michael and Marc Grondahl, started the Company in 1992. Today the brand has over 2,000 locations system-wide.
Throughout the years, Chris played a critical role in developing and refining the unique, low-cost/high-value business model and lean operating system that revolutionized both the fitness and franchising industry. Under Rondeau's leadership, Planet Fitness has experienced tremendous growth and has been recognized for many accolades including, Entrepreneur Franchise 500 - Fastest Growing Franchise List, Franchise Times' Top 200, Forbes' America's Best Franchises, Newsweek Best Customer Service, and Best Places to Work in New Hampshire. An innovative entrepreneur, Mr. Rondeau was honored as an EY Entrepreneur of the Year and inducted into the UNH Alumni Entrepreneur Hall of Fame. Mr. Rondeau also received an honorary doctorate degree from Philadelphia University and received the University's honorary innovation medal. In 2020, he joined the International Franchise Association (IFA) Board of Directors; board members are drawn from a world-class set of franchise brands.
Job Titles:
- Chairman of Audit / Committee
- Chairman of Compensation / Committee
Chris Tanco joined our board of directors in January 2021. He is currently the Executive Vice President and Chief Operating Officer for 7‑Eleven, Inc. As COO, he leads Franchise and Corporate Operations for 15,000 stores, the company's Digital initiatives, Restaurant expansion, Operations Support, Field Merchandising and Sales, Store of the Future, Fuels, and the Canada Business Unit. Previously, Mr. Tanco was as an Executive Vice President and led 7‑Eleven's international business across 18 countries. Before joining 7‑Eleven, he was the Chief Franchise Officer for Pizza Hut. With nearly 20 years of experience, he served in various operations, international, general management, and franchise leadership roles with Yum! Brands. Mr. Tanco serves on the boards of 7‑Eleven, Inc. and Urban Air Adventure Parks. He received his Bachelor of Arts in Interdisciplinary Studies from the Ateneo de Manila University, Manila, Philippines, and earned his M.B.A. from Darden Graduate School of Business Administration at the University of Virginia.
Governor Craig R. Benson has served on our board of directors since July 2017. He currently serves as the Chief Executive Officer at Soft Draw Investments, LLC. He also previously served as the 79th Governor of the State of New Hampshire. During his tenure, the Cato Institute recognized Governor Benson as the most effective new governor in the country, as well as the second most effective of all governors nationwide. In 1983, Governor Benson co-founded Cabletron Systems, Inc., a leading provider of networking solutions, and thereafter served as its Chairman from 1983 to July 1999. Governor Benson served at various times as Cabletron's CEO, COO and President, helping take the company from a garage start-up to a publicly traded company with 7000 employees and annual sales exceeding $1.6 billion. He currently serves as Trustee of Lahey Health System, Inc. and is a Member of the Board of Trustees at Lahey Hospital & Medical Center. He also serves as the Vice Chairman of the Trustees of Babson College. He previously served as a Director of Sycamore Networks Inc. from October 2007 to April 1, 2013. Governor Benson graduated from Babson College with a degree in Finance and completed an MBA in Operations Management from Syracuse University. He also holds honorary degrees from Dartmouth College, the University of New Hampshire and Grand Valley State University.
Job Titles:
- Member of the Management Team
- President
Dorvin Lively joined Planet Fitness in July 2013 and currently serves as our President, previously serving as our Chief Financial Officer and President. Mr. Lively, a 30-year veteran of corporate finance for various retail and consumer-products companies, leads our finance, treasury, financial planning and supply chain functions, and oversees strategic and long-term planning. Prior to joining Planet Fitness, from August 2011 to July 2013, Mr. Lively served as Executive Vice President, Chief Financial Officer, interim Chief Executive Officer and Chief Administrative Officer for RadioShack Corporation. In these positions, Mr. Lively led the company's finance, treasury, financial planning, investor relations, supply chain, and dealer franchise functions. Prior to RadioShack, Mr. Lively served as Chief Financial Officer at Ace Hardware Corp. His experience also includes previous positions at Maidenform Brands, Toys R Us, The Reader's Digest Association, and Pepsi-Cola International. Mr. Lively is a Certified Public Accountant (Inactive) and received his Bachelor's Degree from the University of Arkansas.
Job Titles:
- Member of the Nominating and Governance Committee
Enshalla Anderson joined our board of directors in February 2020. She is currently Director, Global Head of Brand Strategy, Google Cloud at Google. Previously, Mrs. Anderson served as the Chief Strategy Officer at FutureBrand North America. Mrs. Anderson has more than 25 years of marketing and branding experience, having previously served as Senior Director of Brand Strategy at Siegel+Gale, where she oversaw comprehensive naming, brand strategy, and architecture programs. Previously she served as Director at Vivaldi Partners, where she developed portfolio and product level strategies. Prior to Vivaldi Partners, Mrs. Anderson worked on the global marketing team at Avon, touching heritage brands such as Skin-So-Soft and expanding Avon's operations in Turkey. Mrs. Anderson began her career in JP Morgan's Emerging Markets Fixed Income Research group. She graduated with an MBA from Harvard Business School and earned a Bachelor of Arts in History from the University of Pennsylvania.
Job Titles:
- Chairman of Audit / Committee
- Member of the Audit Committee
- Member of the Compensation Committee
Frances Gregg Rathke has served on our board of directors since August 2016. Mrs. Rathke previously served as chief financial officer and treasurer of Keurig Green Mountain, Inc. for 12 years, where she was responsible for leading the Company's finance organization, overseeing $1.5 billion in acquisitions and playing a leading role in capital raises and strategic investments. Prior to Keurig Green Mountain, she was interim chief financial officer for Wild Oats Markets, Inc. Prior to her role at Wild Oats, Mrs. Rathke served as chief financial officer and secretary for 11 years at Ben & Jerry's Homemade, Inc. where she oversaw the company's overall financial plans, policies and procedures, after serving there as controller. Mrs. Rathke is a current member of the Board of Directors of Green Mountain Power Corporation and the Flynn Center for Performing Arts. She received a Bachelor of Science degree in Accounting from the School of Business at the University of Vermont.
Job Titles:
- SVP, Business Strategy & Analytics
Jennifer Simmons joined Planet Fitness in November 2013 and currently serves as SVP, Business Strategy & Analytics. In this role, she leads the data analytics function that supports business performance and strategic decision making, and is responsible for facilitating the ongoing development, communication and execution of the corporate strategic plan. Prior to joining Planet Fitness, Ms. Simmons worked in Finance and Business Planning roles for Timberland, PepsiCo, and Fisher Scientific International. Ms. Simmons has an MBA in Finance from the University of New Hampshire and holds dual Bachelor's degrees in Economics and Sociology from Indiana University.
Jeremy Tucker has served as our Chief Marketing Officer since November 2019. In this role, he is responsible for overseeing the Company's national and local marketing, branding, creative development and media, digital and social media, brand partnerships and sponsorships, communications, and corporate social responsibility. Mr. Tucker has nearly 20 years of experience across large-scale, global industries, most recently serving as Vice President, Marketing Communications & Media for Nissan North America where he served as the U.S. head of marketing. Previously, Mr. Tucker served as Vice President, Strategic Marketing for The Walt Disney Company and he has also held a number of marketing leadership roles at PepsiCo. Mr. Tucker has an MBA in Marketing from Southern Methodist University and holds dual Bachelor's degrees in Business and Fine Arts from Louisiana State University.
Justin Vartanian serves as our General Counsel and has been with the company since March of 2014. Mr. Vartanian played a critical role in the Company's initial public offering in August of 2015 and has since overseen all public company, corporate governance and franchising matters as a key member of the company's leadership team. Prior to joining Planet Fitness, Mr. Vartanian was a corporate attorney at Devine Millimet. He also currently serves on the Board of Directors of the NH/VT/ME Region of the American Red Cross and the Business & Industry Association of New Hampshire.
Kathy Gentilozzi joined Planet Fitness in 2019 as the Company's Chief People Officer. In this role, she oversees general HR operations, talent acquisition, leadership development, business partner support, culture and employee engagement, benefits and compensation. Ms. Gentilozzi has more than 30 years of Human Resources leadership experience at national retail brands, most recently serving as Executive Vice President of Human Resources at FULLBEAUTY Brands where she led all HR initiatives to support 2,000 associates. Prior to that, Ms. Gentilozzi served as Senior Vice President of Human Resources at Aéropostale, supporting over 25,000 employees in 1,000 retail locations throughout the U.S., Canada, and Puerto Rico. She also served as Senior Vice President of Human Resources at Macy's Inc., and has held various leadership positions at The May Department Store Company, including corporate and division roles. Ms. Gentilozzi is a certified Senior Professional in Human Resources (SPHR). She received her Bachelor's degree from Eastern Connecticut State University.
Mary Bradley joined Planet Fitness as SVP of Corporate Clubs in April of 2021. In this role she leads our Corporate Clubs and Operations teams. Ms. Bradley has more than 20 years of experience in the retail and hospitality industry where she has held senior leadership positions both in public and private equity structures. Most recently she held the role of Head of North America Café & Retail for Godiva Chocolatier, where she led the café/retail organization of more than 2,000 employees throughout the U.S., Canada, and Puerto Rico, as well as store development and real estate teams. Prior to that she led operations for Peet's Coffee wholesale and licensed division of more than 1,200 accounts where she was responsible for the strategic development and launch of the café partnership with Capital One Bank. Earlier in her career Ms. Bradley held several field leadership roles at Starbucks within their high growth and complex markets. Throughout her career Ms. Bradley's focus has been on building strong operational infrastructure within organizations, as well as developing a performance driven culture through the teams she leads.
Job Titles:
- SVP Communications and Corporate Social Responsibility
McCall Gosselin joined Planet Fitness in January 2013 and currently serves as SVP of Communications and Corporate Social Responsibility. In this role, she is responsible for all aspects of the company's internal and external communications, including public relations, crisis management, executive communications, philanthropy, community relations and sustainability. Prior to Planet Fitness, Ms. Gosselin worked at Dunkin' Brands on the global public relations team. Prior to Dunkin', she worked at various communications agencies in both Boston and Washington, DC on behalf of various leading retail brands. Ms. Gosselin was named a Top Woman in PR by PR News in 2020. She received her Bachelor's degree in Public Communications from American University in Washington, DC, and currently serves on the Board of Directors for the Boys & Girls Clubs of Manchester, NH.
Job Titles:
- Chief Development Officer
Ray Miolla joined Planet Fitness in June 2018 as our Chief Development Officer, responsible for driving strategic initiatives to fuel the Company's overall system-wide growth. With more than 20 years of experience in real estate and development, Mr. Miolla most recently served as Senior Vice President, Global Real Estate, Store Development and Franchise Services at Gap, Inc., responsible for all brands including Gap, Banana Republic, Old Navy, Athleta and outlet stores. While at Gap, Inc., he opened more than 150 new stores annually worldwide and grew the franchise business to more than 400 locations in over 40 countries. He previously served as Vice President, Real Estate, Franchise and Business Development for Jamba Juice and also spent nearly a decade with Burger King, eventually overseeing more than 1,700 franchise locations and staff in all major operating areas. Mr. Miolla received his Bachelor's degree from Middlebury College and his J.D. from Boston University School of Law.
Sherrill Kaplan joined Planet Fitness in June 2021 as Chief Digital Officer. In this role, she is responsible for driving our digital vision and strategy, including leading the continuous enhancement of our mobile app, with a focus on consumer engagement, loyalty and a differentiated omni-channel experience to accelerate Planet Fitness' growth and success. Ms. Kaplan has over 20 years of experience, most recently serving as Global Marketing Operations Advisor for Advent International, a global private equity firm. Previously, she served as Head of Marketing and Sales for Zipcar, the world's leading car-sharing network, where she was a key member of the executive leadership team responsible for demand and revenue generation and all marketing functions. Prior to that, she served as the Vice President of Digital Marketing & Innovation at Dunkin' Brands where she was responsible for developing and marketing Dunkin's digital platforms, including the DD Mobile app and the DD Perks loyalty program. Earlier in her career, Ms. Kaplan held several digital and marketing leadership roles at global brands including American Express and Citi, Inc. She serves as an independent member of the Fiesta Restaurant Group Board of Directors, as well as the Massachusetts Innovation & Technology Exchange (MITX). Ms. Kaplan holds a B.S. from Boston University and an M.B.A. from the University of Denver, Daniels College of Business.
Job Titles:
- Contact Investor Relations
Job Titles:
- Chairman of Compensation / Committee
- Chairman of the Board of Directors
- Member of the Audit Committee
- Member of the Compensation Committee
- Member of the Nominating and Governance Committee
- Chairman of Nominating and Governance / Committee
Stephen Spinelli, Jr. (Ph.D.) has served on our board of directors since January 2012. He is president-elect at Babson College effective July 2019, and served as president of Philadelphia University from 2007-2018. Dr. Spinelli co-founded Jiffy Lube International, Inc. in 1979 under the leadership of his college football coach. Three years later, Dr. Spinelli became a franchisee and remained a director of the Company. He grew to become Jiffy Lube's largest franchisee. Dr. Spinelli has also previously served as Chief Executive Officer of the American Oil Change Corporation. He received his Ph.D. in economics from The Management School, Imperial College, University of London, his M.B.A. from Babson College and his Bachelor's Degree in Economics from McDaniel College.
Tom Fitzgerald joined Planet Fitness in 2020 as the Company's Chief Financial Officer. In this role, he is responsible for all aspects of financial strategy and management. Mr. Fitzgerald has over 30 years of leadership experience in financial management in the retail industry, most recently serving as Chief Financial Officer and Senior Vice President at Potbelly Sandwich Works. Prior to Potbelly, he served in varying executive roles at Charming Charlie Inc. including President and Chief Financial Officer, and Chief Administrative Officer. Previously, Mr. Fitzgerald served as Chief Administrative Officer of Sears Canada. Additionally, he held several leadership positions at Liz Claiborne, was Chief Financial Officer at Burlington Coat Factory, and served as Chief Operating Officer of Bath & Body Works. Mr. Fitzgerald began his career at PepsiCo, where he held various leadership roles in finance and planning. Mr. Fitzgerald holds an MBA in Finance from Indiana University Kelley School of Business and received his Bachelor's degree in Finance from the University of Florida.