WILLIAMS GROUP - Key Persons
Abby applies principles from graphic design and fine arts to create smart, beautiful solutions to communications challenges. Abby's projects benefit from her broad skill set, which includes digital illustration, layout and book design, web and mobile graphics, drawing and painting-and the perspective that comes from working across media.
What she says
Abby is a talented artist willing and able to take on almost anything, from a tactile drawing to a dynamic web experience. This versatility, combined with her strong, determined work ethic, always generates outstanding results.
Amy excels at creating strong systems of communication, where every element thoughtfully reinforces strategic goals and contributes to a compelling total experience. Amy's designs help people find, explore and delight in even the most complex content. Her work across the corporate and social sectors spans a spectrum of media, from printed event collateral to interactive electronic display and much more.
What she says
Anne creates visual communications that are thoughtfully and powerfully linked to verbal content, audience interests and client goals. Her capability and experience span a wide array of media, including print and publications, display and event graphics, presentation support, advertising and more. To her projects, Anne brings a strong command of context, systems and interrelationships-all assets for creating communications that truly connect.
What she says
Bob takes the complex and makes it understandable. A consultant, writer, advisor, mentor and more, he has a gift for capturing the spirit and detail of a complicated concept, and is known for his talents in leading a group through (sometimes transformative!) dialogue to find new understanding.
What he is inspired by
Bob finds inspiration in helping groups find the point where all their members' aspirations intersect. His gift is creating a frame that holds everything that needs to be held, and helping it make sense to others.
Background
Bob has a Bachelor of Arts degree and a Master of Public Administration degree from Western Michigan University. He joined Williams Group in 1984 following five years in local government.
Chea is a skilled facilitator and strategist who leads marketing and communications engagements for organizations large and small. She collaborates with internal and external partners to determine and deliver creative solutions that meet client expectations and objectives. Her experience with the healthcare, technology and pharmaceutical sectors makes her particularly adept at deciphering complex concepts and creating impactful communications for sophisticated audiences.
What she says
Dale is quick to grasp complex topics and translate them into terms that are easy to understand, meaningful and moving. He is a strong content developer, who asks good questions and uncovers telling insights. He is unmatched in his ability to carry client intent and audience interests through every part of a project with fidelity and flare. Dale serves a wide variety of organizations in business and philanthropy, helping them achieve their objectives through compelling campaigns and presentations, product and program literature, web pages and interactive tools, as well as brand and mission messaging.
What he says
As a steward of the Williams Group facility, Doris helps ensure that our space is clean and inviting to support the work and wellbeing of Wg associates and guests.
What she says
Heather puts words to work for her clients. She cuts through chaos, focuses the fuzzy and spotlights the special-helping key audiences get the point and get inspired. She is an adept writer, interviewer and analyst. Her strengths include synthesizing and interpreting information from a variety of sources and developing meaningful content in the form of brand messaging, speeches and presentations, knowledge-sharing campaigns and more.
What she says
Jason plans and leads multipart communications programs that integrate web presence, interactivity, events, display, publications and other elements. He is a talented listener and excels at building the relationships needed to understand client interests deeply-and to bring out the best in his project collaborators. Jason is an account manager primarily focused on the social sector. He serves a range of philanthropic, nonprofit and public organizations.
What he says
Jason is a connector. He plays to each person's strengths while helping the team as a whole focus on bringing the best solution to any situation. He helps make every project he works on more harmonious and enjoyable.
With his strong understanding of user experience across a range of digital media, John is a go-to expert in the planning, design and programming of web and mobile communications. He has extensive skills in print design, having successfully led, design-directed and managed translations for a multi-platform national publication with readership in the tens of thousands. John also develops logos and other elements of visual identity to support corporate brands, unify related programs and connect to audience interests.
What he says
A responsive, responsible account manager, Kyra develops well-considered marketing plans and plays a guiding role in bringing them to life with Wg creative and production teams. As a natural people person, communicator and relationship-builder, she's adept in anticipating needs and bringing out everyone's best to achieve client goals.
What she says
Five-year-old me would be over the moon knowing she'd one day make a career of talking to people. As simple as it sounds, good communication can bridge gaps, empower others and even foster healing. I love being able to use one of my favorite pastimes to help others in ways small and large.
With a reporter's skill, Lauren gathers the facts and the nuance needed to craft compelling stories and plans that advance her clients' objectives. Her knack for organization supports the planning, writing and execution of a number of news publications, digital messages, presentations, promotions, video scripts and more for clients around the globe. Lauren sees the big picture, helping her teams mind the details while moving toward the goal.
What she says
Lawrence handles the ins and outs of projects to keep them running smoothly and efficiently. He helps teams connect their objectives to the best solutions-and bring their ideas to life.
What he says
Maria puts her background in public relations and community campaigns to work for clients who wish to plan a new path, amplify a brand, promote products or programs, and move hearts and minds. She is a natural storyteller and an astute manager, bringing ideas and perspective to projects as she guides them from concept to completion. Projects that are detail-rich and relationship-intensive benefit much from Maria's involvement.
What she says
Job Titles:
- Accounting and Operations Manager
Martha manages internal business systems and operations at Williams Group. She is responsible for our accounting processes-including accounts receivable and payable, invoicing and financials. She also manages our human resources and employee benefit programs. In addition, Martha assists with proofreading and project management activities on behalf of Wg clients.
What she says
Meghan translates client priorities into integrated communications that bridge media and platforms. Her own creative curiosity and understanding of audience experience help ensure that every communication is delivered to optimal effect. Drawing on her well of experience in business, philanthropy, nonprofits and the public sector, as well as a personal passion for learning, Meghan is always ready with ideas, options and inspiration to spark new success.
What she says
Williams Group is a strategic communications firm founded in 1978. At home in Grand Rapids, Michigan, the Wg team provides a full range of services-including strategic planning, design, writing and program management-supporting clients across North America and beyond.
Monika aims for excellence in everything she does, whether she's exploring a creative vision or simply brainstorming with her team. Monika has experience with layout, package design and videography-and she's especially passionate about visual identities, logos and high-impact graphics.
What she says
Job Titles:
- Technology Systems Administrator
Rick uses his deep technical expertise to provide a robust and effective infrastructure that supports our clients and associates.
Drawing on her background in social work, Rosie is a masterful organizer, problem solver and advocate. She is a go-to resource for research, analysis, program management and administration. Good at anticipating and addressing project needs, Rosie readily identifies viable options and action steps. Her work helps Wg teams and clients navigate complexity-and reach worthy goals through compelling, high quality communications.
What she says
Samara is a versatile writer who delivers content with intention through engaging narratives. As a nimble editor, she never glosses over the minutiae, while considering multiple perspectives. She cultivates relationships and communities with a do-it-together attitude.
What she says
Sarah is a seasoned engagement leader who helps clients plan, develop and assess strategic communications to reach a wide range of goals, whether they hope to grow brand awareness, achieve financial growth, build relationships or all of the above and more. A natural listener and skilled problem solver, she puts understanding her clients and their audiences and learning their languages at the forefront of the projects she leads. She partners closely with her clients to ensure the finished product is powerful and true to them and their purpose. A passionate lifelong learner, she also encourages clients to consider new approaches and vantage points-each holds the potential for opportunity and growth.
What she says
Sharisa achieves stunning visual impact in designs that are smart and hardworking. Her talent shines across the evocative editorial pages she has created for magazines, brochures and a variety of online media. Sharisa also develops stand-out visual identities, websites, sales kits and incentives packages. Anywhere performance and polish are equal priorities, Sharisa can deliver a winning result.
What she says
Sharisa is a go-to person for flawless design that elevates the subject, to capture attention, motivate action and inspire. She is helpful and generous with her time and talents, which happily include baking artisan treats for almost every Wg occasion!