33VISUAL - Key Persons
Job Titles:
- Creative Director
- Founding Partner
Rafael came to 33Visual with an impressive pedigree as a product photographer in his own independent business originally freelancing with 33. He brought a keen and discerning eye to the studio-always searching for new and alternative takes to straightforward product photography. His collaborations with several advertising agencies such as Z Publicidad, FCB, Alazraki, and TERAN TBWA, and others impressed the team at 33, and soon he joined the group as Partner.
In addition, Rafael has had the privilege of collaborating as a photographer in projects across the US. Along with his partners, he has served as a judge in several international competitions, such as the ARC Awards, the Mercury Awards, and more. For over 15 years, he has overseen post-production for all images from 33Visual, watching over levels, contrasts, and overall technical and compositional elements to create spectacular imagery. He's currently an honorary judge at the ARC Awards, a recognition of his merit in global, corporate communication.
Job Titles:
- Founding Partner and Storytelling Director
Gladys began her graphic design studies at the UAM Azcapotzalco University near Mexico City. Prior to her founding 33Visual, she was a member of the Carrillo Gil Museum, where she developed communication systems for national and international design (art?) exhibitions. Her participation in the establishment of 33Visual led her to develop a workflow and a project development system that is still being used and perfected. Among the projects she has collaborated on, was the ADC Global Creativity subsidiary c in Dallas, TX, a company whose clients include: Grupo Bimbo, Alpura, Unilever, Nasher Sculpture Center, among others. Gladys has produced several documentary films in countries such as Argentina, Brazil, Chile, the United States, Canada, Mexico, and the United Kingdom. Many were for Global companies such as Coca Cola International, Platinum Group Metals, West Kirkland, Monsanto, Phosagro and more. As a knowledgeable and experienced executive in the field of communications, she has been a regular public speaker at the Houston Gateway since 2016.
Job Titles:
- Partner and Audiovisual Production Manager
As a founding member of 33Visual, Luis's capabilities as a born researcher have driven him to constantly refresh his approaches to art direction, and graphics, so that the graphic content he produces for our clients reflects the cutting-edge and most current technologies for visual communications.