WARWICKSHIRE MARKETING

We were thrown into the web world almost by accident. We had a thriving magazine publishing business which rather suddenly began to not thrive particularly well after the internet really got going and people started to get into the habit of reading stuff for free. And there were we, paying writers and designers and printers and finishers and trucking them all over the place. Advertisers stopped wanting adverts in magazines too as they preferred to be able to track advertising and see if it was effective and we could see that there was a perfect storm on the horizon. No paying readers and no advertisers. So we evolved our business into something new. We learned how to design websites and how the mystery of Google works. We evolved our journalism into writing for the web and we sidelined into video production, all of which is now grouped together in what trendy marketing people like to call content but we still quite like to call ‘writing'. We offered this service to some of our..

Primary location: Leamington Spa United Kingdom