At Black or White Concepts we conceptualize fresh and innovative ideas and covert them into viable and operational business ventures. The rationale behind the name reflects the philosophy of our company. Our life is full of choices and these days it has become quite complicated with too many choices and options at almost every step we take. In spite of these wide choices we have, most of them don't meet the very basic and simple needs of most consumers, and identifying the right option, in itself is a challenge.