INSIGHT FOCUS

Insight Focus is an innovative market research consulting firm dedicated to an ever-growing variety of practice areas in the Greater China market. We are a collective of experts specializing in consumer studies, ethnography, idea co-creation, and digital research. Whether you need insights on strategic decisions, brand innovation, or customer behavior and loyalty - we are focused on providing the market insights you need to unveil all the possibilities ahead... New concepts and new ideas mean new ways of engaging with new customer segments, as well as regenerating the interest of existing customers. Insight Focus provides your business with a roadmap for optimal development of new product innovation... Connect your brand vision to the hearts and minds of your consumers. Insight Focus provides a multifaceted approach to your brand development, from brand concept co-creation to brand health tracking and everything in between.

Primary location: Shanghai