DIRECT CARE TRAINING - Key Persons

Our chief training officer and product developer, Bruce W. McCollum brings no theory to adult day care success. In 1995 he started his own program, the first clinical model known in his area. He combined the required ingredients to create a fully-functional clinical initiative serving over 300 persons in 6 years. Labeled a marketing wonder, today he helps providers and prospective providers to not only maintain regulatory compliance and the highest standards of personnel development and preparedness, his companies also work to help providers be as effective as possible using the best marketing techniques and innovations available.