TRIBAL BRANDS ASIA - Key Persons


BEN WHITTINGTON

Former General Manager - China of Tatua Co-operative Dairy Company

MICHAEL WAN

Job Titles:
  • Global Manager of New Zealand Beef Lamb
The TBA team are creative thinkers and well networked, qualities that have been instrumental in helping us develop the China market for New Zealand Beef + Lamb. As natural problem solvers, TBA does not shy away from the hard stuff. Instead, they have got right in besides us and supported our strategic vision throughout our working partnership.

STEVE TRICKETT

Job Titles:
  • Marketing & Communications Manager of AVANZA
We accomplished such an effective China launch with TBA's strategic direction across branding localisation, securing foundational retail partnerships, coordinating launch events and driving digital engagement. Their integrated capabilities were invaluable, and we recommend them to F&B brands looking to market in China.