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Here in Jackson, A Legend Continues! We hope you can find a spinner bait, buzz bait or a special lure for your fishing needs. The Original Billy Phillips Lures is focused on providing quality service and products for our customers. Since the late 1950's, when Billy himself started making handcrafted lures in his mother's garage in Jackson, Tennessee. He went to public sales in 1967 and we're still going today more than 55 years later. Billy's legacy lives on, and we will continue making the lures just as he did for many years to come. We will do everything we can to meet your expectations in giving you the customer a choice in blades and colors. With a variety of options to choose from, we want you to be happy with your purchase... The only manufacturing company of The Original Billy Phillips Lures. Little Jewel, Buzz Jewel, Go-Go Girl Spinnerbaits, Double Whammy, Sweet-Sue Jigs and Buzz Devil fishing lures.