KNOWLEDGE CLINIC - Key Persons

Job Titles:

• Co - Founder
• Director
• Founding Partner
• President

Alex Blackwell is founding partner and serves as President and Director of Knowledge Clinic, Ltd. Mr. Blackwell focuses on e-learning, marine, general marketing and book publishing initiatives, as well as providing support for internal operations, technology and export planning for the patient education initiatives. Mr. Blackwell is the lead for management of Mannanan Marine and White Seahorse in keeping with his long standing involvement in and a deep commitment to the development of Irish businesses. With a Master of Science degree in marine biology, Alex launched one of the first oyster hatcheries in Ireland . At that time he toured the country working with local farmers and entrepreneurs in creating their own small business units. He also addressed audiences on the benefits of starting their own business ventures as opposed to emigrating. Alex is an entrepreneur who has successfully launched several companies. He was a partner in Starnet Media Group, a general services marketing, graphic production, and commercial printing company in the United States , which was recently acquired by a consortium. Alex has a host of business management experience and innovative marketing expertise. Alex's past client base covers a wide range of industry sectors. These range from commercial and consumer electronics, to energy management, machine tool manufacturers, engineering, paint manufacture, food distribution, medical implant manufacture, medical education, travel and leisure and many more. In addition to the business aspects, Alex is a lifelong sailor and passionate cruiser. Together with his wife Daria, he has completed three Atlantic crossings and has spent years cruising the coasts of North America and Europe , as well as the Bahamas , the Caribbean islands, and the Atlantic islands on their Bowman 57-foot ketch, Aleria. His dream to go cruising had started in the late ‘70s on a two week cruise aboard the original Asgard. Battling through a severe gale that coincided with a Fastnet race that claimed several yachts was a life altering experience. It taught him tremendous respect for the sea, confidence in a sturdy boat, love for a ketch rig and above all, that one can do anything if one puts one's heart and soul into it. Experience 2011-Present President & Director, Knowledge Clinic Ltd. 2009-2011 Independent Consultant, Marketing & Communications, Alex Blackwell is founding partner and serves as Director and President of Knowledge Clinic, Ltd. Mr. Blackwell focuses on marine and general marketing initiatives, as well as the patient focus of the educational initiatives.

Job Titles:

• Chief Executive Officer
• Co - Founder
• Director
• Founding Partner

Blackwell is founding partner and serves as CEO and Director of Knowledge Clinic, Ltd. Ms. Blackwell focuses on the medical and healthcare aspects of the business, and contributes expertise to the general and marine marketing sectors. Blackwell is the lead for management of Best Patient and its four integrated aspects: patient medical education, complementary education for physicians, targeted research and data analytics before and after delivery of knowledge, and a reward system through third party payers to reinforce behavior. In her prior roles as President of Bozell Global Healthcare, entrepreneur in her own consultancy, Director of Agile Therapeutics a start-up biotechnology company, and Managing Partner of Sudler & Hennessey, the largest medical marketing firm in the United States , Blackwell developed a leadership style and philosophy that won the appreciation of employees and the attention of the industry. Ms. Blackwell's broad experience in many therapeutic categories and her expertise in strategic marketing are well respected. Her specialty in cultural competence on a global scale has been acclaimed as visionary. She brings this experience to bear on delivering consulting and mentoring services and sharing her expertise in educational venues including seminars, webinars, and workshops delivered through Knowledge Clinic. As President of the Healthcare Businesswomen's Association (HBA) in 2004, she led the organization through a powerful transformation into a global force dedicated to advancing women in healthcare industry careers. She later started up and served as Past President of the HBA Europe Chapter and was named 2011 HBA STAR for her efforts on both sides of the Atlantic . The organization now represents more than 6200 individual members and hundreds of corporate partners in 15 chapters and affiliates throughout the United States and Europe . Blackwell started as a brain researcher at the prestigious Rockefeller University in New York , then spent five formative years in research and marketing at Roche. As former President and long-term employee of Dugan/Farley Communications, her career spanned scientific communications, medical education, creative copywriting, account services, and agency management. Blackwell also served as a Director on the Board of Agile Therapeutics, a start-up biotech company dedicated to women's health where she continues as a consultant. In her other life beyond healthcare, Blackwell holds a USCG Captain's license, has crossed the Atlantic three times in three years on a 57-foot ketch sharing responsibilities with her husband, is a licensed long-range radio operator and scuba diver. She is co-author of "Happy Hooking. The art of anchoring.", the website www.coastalboating.net, courses about anchoring a boat, crossing oceans, and cruising islands, and numerous articles about sailing and seamanship in publications on both sides of the Atlantic . She is a member of Ocean Cruising Club, Mayo Sailing Club, American Yacht Club and Seven Seas Cruising Association and co-founder of Sail4Kids. She is also a frequent speaker and author on motivational subjects in leadership, taking lessons from industry and crossing oceans and combining them into lessons that can be applied in any environment. Experience 2011- Present Chief Executive Officer & Director, Knowledge Clinic Ltd. 2008-2011 Independent Consultant, Marketing & Communications, Daria Blackwell is founding partner and serves as Director and Secretary of Knowledge Clinic, Ltd. Ms. Blackwell focuses on four integrated aspects: interactive modular multi-channel patient education, complementary education for physicians, targeted research both before and after delivery of knowledge, and a reward system through third party payors to reinforce behavior. Blackwell also provides internal management and sales force training to ensure complete understanding of the therapeutic implications of patient behavior as well as the influence of cultural factors on assimilation of information.

Job Titles:

• Commodore