PERSONAL BRANDING BLOOPERS BLUNDERS BOO BOOS

As consumers, we all have preferences for certain brands like Coke vs. Pepsi, Nike vs. Adidas, or The Comfort Inn vs. The Holiday Inn. A certain expectation, emotion, and value come to mind when we think of specific product or company brands... All too frequently we have a perception about ourselves that differs from others. Many of these disconnects can be attributed to PERSONAL BRANDING SLIP-UPS... Personal branding is an exceptional career management strategy, and one that should be utilized throughout your career.