GULF INTERNATIONAL - Key Persons


Ahsan Ahmed

Job Titles:
  • Account Manager
Ahsan has been with Al Batha Group for the past 23 years involved in diversified business entities in multiple successful roles within Printing, Packaging and FMCG. He joined Gulf International in Y 2019 as Accounts Manager and is responsible for Finance Operations. His involvement has led to identification of many cost economization efficiencies, productivity enhancement of the Team and improvement in service levels and response time to internal and external stakeholders.

Arif Qadeer

Job Titles:
  • General Manager
FMCG veteran, having 30 years of experience in KSA, UAE & Canada with blue chip brands in distribution and retail companies. His association with Gulf International has been for the past 15 years and has been leading as General Manager for the past 3 years. His expertise lies in providing sustainable and profitable solution for Brand and Trade Partners with focus on progressive sales and profit growth, cost optimization and productivity improvement by bringing SOP efficiencies. Gulf International Team looks to Arif as a mentor who leads by example, empowers by imparting knowledge and ensures that achievement linked to enhanced competencies translate into progressive career growth within the organization. His in-depth knowledge of FMCG industry and far-sightedness prompted Gulf International to set up a dedicated team in Y2018 to handle the fast-growing E-Commerce platform. His vision for GI is to build new and fruitful partnerships while retaining existing alliances and more importantly providing Excellence in Service to all existing Brand and Trade Partners to ensure they become Brand Ambassadors for Gulf International

Aslam AL Labeeb

Job Titles:
  • Head of Supply Chain & I.T
Aslam is a multi-disciplined professional having been assigned multi-dimensional tasks over a career spanning 29 years out of which last 25 years have been with Gulf International. He is currently Department Head for Supply Chain & IT. He has in the past implemented SAP and recently been instrumental in conceptualizing and leading effective completion of WMS and made it possible to go live in 6-months record time. Beyond his job role, he is leading Gulf International automation process to bring in greater efficiencies to help us better serve our Brand & Trade Partners. His interpersonal skills facilitate people management to work towards a common goal.

George Monteiro

Job Titles:
  • Divisional Manager - Syndicated Div
George is a passionate FMCG sales & marketing professional having 27 years of experience in UAE. He joined Gulf International in Y2014 and post successful involvement in multiple roles was assigned in Y2020 to lead Syndicated Sales Division as Division Head. His prior exposure is with blue-chip FMCG distribution companies and has handled diversified brand portfolio making him extremely knowledgeable about varying product categories. His strength lies in Sales, Distribution, Key Account Management and very importantly mentoring the team under him for future success.

Gurpreet Singh Oberoi

Job Titles:
  • Divisional Manager - Henkel Div
Gurpreet started his FMCG career in Y1998 when he joined Gulf International and since then has continued to grow up the ranks and for the past 9 years has been Division Head for Henkel Sales Division. This amazing journey reflects the ethos of the organization in terms of identifying talent and grooming individuals on a progressive career path. His success is driven by his ability to build strong collective relationships over the years with Trade & Brand Partners, and Team Members in the organization coupled with in-depth knowledge of FMCG universe in UAE. Under his leadership, sales and market share have grown exponentially over the past many years further cementing the 4-decade long relationship between Henkel and Gulf International.

Sajjad Baig

Job Titles:
  • Commercial Manager
  • Sales & Marketing Specialist
Sajjad is a sales & marketing specialist having 25 years in-depth experience of UAE FMCG market. He has been associated with Gulf International for past 12 years and heads Trade Marketing, E-Commerce and Merchandising functions. He was instrumental in creation of dedicated E-Commerce Team and has delivered significant growth YOY in this fast growth trade channel. His leadership, man-management and delegation skills while keeping the Merchandising Team motivated in a high demanding work environment has led to Brand Partners recognizing Gulf International as a business partner delivering excellence in execution.

Zeeshan Ahmed - CFO

Job Titles:
  • Chief Financial Officer
Zeeshan is a senior UK qualified finance professional with a diversified experience of over 20 years. Prior to joining Albatha Group in 2014, he was associated with KPMG, Siemens, and PwC. He joined Gulf International in 2021 after spending a considerable amount of time in AGMC (automotive business) and Corporate Head Office of the Albatha Group. Zeeshan has hands-on knowledge and experience of business strategy, setting up / closure of businesses, feasibility assessments, organizational restructuring, shareholder / board management & negotiations, ERP implementation, expense rationalization etc. He has a unique acumen to act as a solution provider for complex commercial challenges and find pragmatic solutions in the best interests of the company. He is leading various operational and business excellence initiatives to improve customer service, productivity, and processes in the company.

Zoheb Shahnawaz Panwelkar

Job Titles:
  • Divisional Manager - J & J Div
Zoheb is a sales & marketing professional having 16 years of experience in GCC and India, He joined Gulf International in Y2020 as Division Head for Johnson & Johnson Sales Division. His prior work experience was with Beiersdorf, Pepsi, P&G and Kimberly Clark. Zoheb has brought in significant positive transformation in terms of sustainable YOY sales growth and effective utilization of spends to achieve desired ROI leading to Gulf International being awarded "Silver Distribution Partner for Y2021" by Johnson & Johnson in addition to multiple other awards for best-in-class execution.