BUILD BORROW

It's one of the most challenging questions an executive team faces - and the wrong answer can break your firm... The problem is, most firms' growth strategies emphasize just one type of growth - some focus on organic growth (BUILD), others on alliances (BORROW), and some on M&As (BUY). When these strategies falter, the common response is simply to try harder - but firms falling into this "implementation trap" usually end up losing out to a competitor whose approach is more inclusive.

Primary location: Fontainebleau France