DESIGNARE

After graduating from my M.Sc. in mechanical engineering, I worked as a mechanical engineering designer and product development consultant at IPU and Radius. During this time I enjoyed applying my engineering design skills and experiencing how my ideas evolved into physical artefacts that could be bought in stores around the world. But after 4 years and numerous projects for many different companies such as Bang & Olufsen, LEGO, Novo Nordisk and Nokia, I was being to feel the routine of things. Each project from idea to market was a tremendous collaborative development effort and required thousands of man-hours. Although each project was exciting and the resulting product innovative in its own way, at the end of the day it was just another product that was incrementally better than the thousands that came before. Considering the amount of effort put in each project I had the feeling much more could be done and greater advances made than just spitting yet another product out on the..