OPTIMSEM - Key Persons


Brad Kennedy

Job Titles:
  • Field Clinical Engineer II at St. Jude Medical
​​I had the pleasure of working with Katie while at St. Jude Medical from 2009-2012. She was an integral part in the pre-market penetration for the Deep Brain Stimulation clinical trials and the preparation for the product market release. Katie led the setup and initialization of physician referral development programs. The results of her leadership were clearly seen by the increased number of enrollments into the clinical studies. Katie was a team player and continuously motivated both internal and external parties involved in the complex clinical studies that she was involved with. It was an absolute honor to be part of this team with her and without any hesitation, I guarantee that she will be a strong addition to any organization

Brandy Castano-Pardo

Job Titles:
  • Manager, Clinical Monitoring
​Extremely efficient and resourceful, is how I would describe Katie. I had the pleasure of working with Katie, at St. Jude Medical, Inc. She worked in the Marketing department and I was in Clinical Research. Katie is a rare out of the box thinker who can not only conceptualize an idea, but can plan and ensure that it comes to fruition. She is a very talented individual who can acclimate to any situation and quickly becomes an expert on any topic. I truly enjoyed working with Katie and I know that she would make a great addition to any team.

Katie Velez - President

Job Titles:
  • President
  • Employee at St. Jude Medical
Katie Velez is the President of OPTIMSEM. She has spent over sixteen years in the medical device industry in various Global, Strategy and Market Development and Consulting roles. Katie is experienced in bringing new therapies to market and is effective in developing strategies to drive increased patient and physician awareness, education, referral development, and recruitment in underserved and refractory patient markets.

Kevin Wilson

Job Titles:
  • Director, Strategy and Emerging Therapies
​I managed Katie as an employee at St. Jude Medical for a number of years. She demonstrated over and over again a unique ability to take an abstract business or therapy problem and break it down into manageable chunks with creative solutions. She is one of the smartest, creative, honest, hard-working, fun people I have had the privilege to work with in my career.

Todd J. Lang

Marketing /Management /Sales in Pharmaceuticals, Implantable Devices, Capital Medical Devices ​Katie is talented and dedicated with a strong work-ethic and commitment to achieving any challenge she is presented with. In addition to her analytic and problem-solving skills, Katie has an ability to create and maintain strong key relationships both internally and externally. She has consistently demonstrated her ability to learn and become a knowledge-expert in a wide variety of disease states and strategic marketing areas and has managed to transition these abilities into running a successful consulting company. During my time working with Katie, I found her to be extremely capable in getting things done in a rapidly changing environment. She's a team player, willing to help and lead. She has high standards for herself and others and consistently delivers high caliber work. I would be happy to work with her again and think she would be an asset to any team.