PHILIP

I am a California native originally from the San Francisco Bay Area. Elegant aesthetics, user experience and user interface design are my main passions, along with music festivals, traveling and entrepreneurism. I am currently at Dialexa in Dallas as a Product Designer. My previous roles ranged from freelance design at startups to working on iOS application development teams. In these positions I have had the pleasure of working with a variety of clients of all sizes from many industries. I am fueled by my passion for design and driven by my need to continue learning... In walking through the discovery phase with the restaurateurs behind Sushi Axiom I gathered that the main purpose of the site wat to create a hub for all the locations. This primarily involved acconting for information such as menus & hours of opperation and secondarily presenting the different vibe that each location has. I directed the overall user experience of the site which is rooted in a location based structure..