DEMANDSCIENCE - Key Persons


Andrew DeLorey

Job Titles:
  • Member of the Board
  • Vice President at Massachusetts Capital Resource Company
Andrew serves as a Vice President at Massachusetts Capital Resource Company (MCRC), a subordinated debt and equity investment fund, focusing on investment opportunities in the software and technology industries. He has led successful investments in MedData Group (acquired by IQVIA), Saylent (acquired by MeridianLink), and Emphysys (acquired by Paramit Corporation), amongst others. Prior to joining MCRC, he worked at Silicon Valley Bank, specializing in lending to early and growth-stage technology companies. Andrew previously worked in the Investment Strategies Group for Natixis Global Asset Management after starting his career at Brown Brothers Harriman & Co. Andrew received his B.A. in Economics from Tufts University.

Anna Marie

Job Titles:
  • Member of the Board of Directors
  • SVP, Partner Relations

Barry Harrigan - Founder

Job Titles:
  • Founder
  • Vice Chair
Barry is a global entrepreneur-investor focused on data, demand generation, and analytics businesses. Prior to co-founding DemandScience and PureB2B, Barry founded, operated and sold businesses that focused on demand generation, data, analytics and digital targeting. Barry's current focus is on global expansion strategies and investments targeting Asia/Pacific and Europe. Barry's extensive background in the data, analytics, and demand generation markets gives him a unique perspective to shape the vision for DemandScience.

Bill Harrigan - Chief Strategy Officer

Job Titles:
  • Chief Strategy Officer
  • Member of the Board of Directors
Bill is a senior mergers and acquisitions professional with an extensive background in financial services, real estate and growth oriented, middle market investments. Bill brings significant experience to DemandScience across corporate development, debt and equity financing, and strategic planning and execution. Prior to DemandScience, Bill held positions that include Managing Principal of Bateleur Advisors LLC, a private investment and advisory platform. Prior to founding Bateleur, Bill was an investment professional at Aquiline Capital Partners. Bill is a graduate of Bucknell University and received his MS in Real Estate, with distinction, from New York University.

Eric Choronzy

Job Titles:
  • Chief Revenue Officer
  • Member of the Board of Directors
Eric's dynamic career spanning over 15 years, has firmly established himself as a luminary in sales and operations leadership, committed to driving effective revenue generating strategies in fast paced, high-growth oriented environments. His journey through the ranks of senior leadership roles at emedia, ZiffDavis, PureB2B, and now DemandScience reflects a relentless pursuit of excellence and growth. His forte lies in architecting the processes and strategies essential for constructing a high-performing Go-to-Market organization, a testament to his innovative and forward-thinking approach. As Chief Revenue Officer, Eric's overarching goal is to align and enhance the effectiveness of all revenue generating processes, steering the company towards unprecedented profitability and growth.

George D'Errico

Job Titles:
  • Member of the Board of Directors
  • SVP, Global Solutions

Gregory Jordan

Job Titles:
  • SVP, Product Management

Hany Teylouni - CIO

Job Titles:
  • Chief Information Officer

Johanna Rivard

Job Titles:
  • EVP, Marketing Innovation

John Milton - Chief Legal Officer, SVP

Job Titles:
  • General Counsel
  • Member of the Board of Directors
  • SVP
For 25 years, John has overseen legal affairs for an extensive set of rapidly growing, innovative, and successful technology organizations, including venture capital, PE-backed, and public companies. Prior to joining DemandScience, John was General Counsel at Fuze and Markforged, and held senior legal positions at Imprivata, EqualLogic, and Symantec.

John P. O'Malley

Job Titles:
  • Member of the Board
John is a global business leader with a 30-year track record of visionary leadership across the tech sector. Renowned for merging data intelligence with technology and content, he has spearheaded numerous enterprises to success. As CEO of Connect, he guided the startup to $140MM, and as COO of IDG, played a pivotal role in IDG's growth and eventual sale for $1.4 billion to Blackstone in 2021. His extensive experience includes roles on various venture and private equity boards, alongside a decade on the IDC Research board. John's earlier career featured pivotal leadership roles at Ziff Davis B2B, HP/Compaq, and Gateway 2000, establishing him as a distinguished figure in corporate and startup environments. John is an Economics graduate of Trinity College Dublin.

Jon Buhe

Job Titles:
  • Member of the Board of Directors
  • SVP, North America Sales & Global Key Accounts

Katherine Mielcarek

Job Titles:
  • SVP, Operations

Leslie Mennella

Job Titles:
  • SVP, Global Human Resources

Melissa Chang - Founder

Job Titles:
  • Founder
  • Vice Chair
A respected expert and pioneer in demand generation, data driven strategies, and the development of web applications, Melissa has an impressive track record of delivering online innovations and leading successful web application development. She has more than a decade of in-the-trenches experience in the industry, including executive leadership positions at Ziff Davis, Connexus Media, IDG, as well as former Chairman of the board of DemandScience. Throughout her career, Melissa has taken an approach that balances team leadership with hands-on execution, a formula that has served her and her extended team well.

Michael Latchford

Job Titles:
  • SVP, Partner Marketing and Global Solutions

Pamela Carter

Job Titles:
  • Associate General Counsel
  • Member of the Board of Directors

Peter Cannone - CEO, Chairman

Job Titles:
  • Chairman
  • Chief Executive Officer
  • Member of the Board of Directors
Pete is a longtime operator who's committed and keenly positioned to lead and scale companies for significant growth. Before joining DemandScience, Pete served as General Partner at Optum Ventures. Pete was also the Chief Executive Officer of UpCurve, Inc., part of New Media Investment Group and Fortress. Additionally, Pete held the roles of the Chief Executive Officer and President of OnForce, Inc., later acquired by Adecco Global. Prior, Pete was president of PC Connection, Inc. and held senior executive positions in both sales and operations. He has served on several venture and private equity boards of directors. Pete is currently a board member for MKS Instruments (NASDAQ:MKSI), where he also serves on the Audit Committee. Pete holds a BA in Economics from the University of Massachusetts and an MBA from Rensselaer Polytechnic Institute.

Rachel Gordon - SVP

Job Titles:
  • Finance
  • Member of the Board of Directors
  • SVP

Rochelle Ann San Pedro

Job Titles:
  • Executive Director, Philippines

Susan Fazelpoor - COO

Job Titles:
  • Chief Operating Officer
  • Member of the Board of Directors
Throughout her impressive career, Susan has held senior leadership roles as Chief Operating Officer at ThriveHive, President of Sales Support and Marketing at PC Connection, Inc., Senior Vice President of Customer Care at Microwarehouse, and Vice President Sales Operations at Barnes & Noble. As a Global Chief Operating Officer with experience in M&A and business transformations, Susan has achieved millions in savings for organizations throughout her career, while creating a foundation for growth in every leadership role she's held. Susan is recognized for her inspiring leadership style and her success at building world-class teams.