SEVEN5MAKE.COM

As designers we are partially anthropologists. We rely on the precise observation of the human made environment, behavioural patterns and rituals. Studio7.5 is involved in the research and development of products for the way people live and work since 1992. Over the years we worked for clients like Wilkhahn, Rosenthal, Wasa, Daimler, L&C stendal, Bulthaup and HermanMiller... As with software we believe that the "look and feel" equally determines the aesthetic quality of a product. Even the best looks will be perceived as deceiving if the feel of the product doesn't live up to the expectations... Given the complex task of optimizing form and function you are easily tempted to sacrifice one for the other. We try to embrace the complexity of a product and develop its cultural integration. We believe design is a bridge between technology and culture.

Primary location: Berlin Germany