THINKFARM - Key Persons
After starting her career in Germany, Elke moved to London in 2000 to focus on design for the music, art and cultural industries but now undertakes a wider variety of work, on varied scales. She has worked with Thinkfarm since 2010, assisting on brand identity development, promotional material and website design for clients such as ACI, Hay Group, Hotwire PR, Tabata, The Food, NEX and Simplify the Law.
Having spent almost all of his career in the design and media business, Hayden understands the very particular financial needs of businesses like Thinkfarm and the cash flow required by projects which often involve complex production teams of staff, freelancers and subcontractors. Working closely with our producers, he ensures that we have all of our resources lined up to support our commitments to clients and makes sure that everybody gets paid for their efforts.
Apart from Hayden's fanatical devotion to The Owls, he somehow finds time to apply his finance skills to an education charity while also making space for his partner, two kids and a cat.
With broad experience of brand identities, marketing campaigns and literature design stretching over 20 years, many of which have been at Thinkfarm, Kalina's first love is designing books and brochures. It's her specialism, as a range of intricate projects for corporates like Numis Securities and ICAP, to arts organisations like the British Film Institute and the Thessaloniki Museum of Art confirms.
Maria is the most recent addition to the Thinkfarm studio - and the second of Polish descent. She brings an illustrative approach to her graphic design skills and has already been involved in producing a wide range of promotional and branding material for clients as diverse as Yoodee, Greatest Hits Radio, Pair Up and Oxney Organic Estate, as part of the creative team.
Mark is responsible for strategic and creative direction at Thinkfarm. With over 30 years of branding experience, he has overseen projects for firms as diverse as Yo! Sushi (Design Week and DBA Design Effectiveness awards), Virgin Radio, Sony, Universal Studios, FTSE-100 listed inter-dealer broker ICAP and the British Olympic Association.
Mark has directed major film and audio-visual presentations for Mercedes-Benz, Times Newspapers and Bertelsmann (New York Film Festival award) as well as entertainment event branding for six individual Rolling Stones projects, the two Nelson Mandela tribute shows at Wembley Stadium and Led Zeppelin's 2007 reunion performance. His brand work includes complete identity systems and marketing campaigns for The O2, Bauer Media (Absolute Radio and Magic Radio), Yo! Sushi, Ovo Energy and NEX (a new global financial markets brand).
Mike ensures that everything and everybody is lined up to deliver projects on time and on budget. He drives the scheduling, monitoring and final delivery - managing an extensive network of suppliers that help us produce the best quality, final products for our clients.
Mike's hands-on approach to the delivery process has proved itself in the development of many long-term client relationships; including brand implementation for Virgin Radio, Radiocentre, ICAP, NEX, The Skills Show, Oxney, The O2 and others including numerous print, outdoor advertising campaigns, signage, exhibitions, merchandise; retail areas; e-commerce services for Argos; project management for The Times Newspapers' millennium sculpture at the Old Royal Observatory, Greenwich; MS Office templates; and web sites for a range of clients, from business to retail.
Raj manages the UX and technical delivery of our digital communications work like web sites, programmatic advertising campaigns and other interactive platforms. He also develops content management systems that give clients' the ability to manage their own site updates simply and quickly to keep pace with their own needs.
Raj is a member of project teams working closely with strategists, designers and copywriters to ensure clients' brand values and communications objectives are built into digital media. Raj has managed the delivery of really innovative digital communications and transactional web sites for clients such as Agent Provocateur, Hotwire PR, Oxney, The O2, Specialist Pharmacy, Mahindra Homestays, NEX, Magic Radio and many others.
A long career in brand consultancy and marketing on agency and client sides has taken Stephen deep inside businesses across many sectors and countries. Although responsible for the operational management of Thinkfarm, he mostly works with clients on brand strategy, positioning and writing. Working closely with the creative team ensures that design and communication tools work hard to support business strategies.
In addition to strategic consulting he is involved in brand naming and writes strap lines, scripts and copy for clients such as Agent Provocateur, The O2, Bauer Media, Team GB (the British Olympic Association), Brookfield Multiplex, Amnesty International, Lexis Nexis, Logica CMG, NEX and Banking Circle. Stephen has been responsible for campaign ideas that have delivered enduring benefits to clients' businesses and grown their brands.
With a career in developing brands across borders, Val begins each project with an analysis of a brand's current position in a consumer market or industry sector, adjusting or redefining the core brand properties, taking market conditions and competitive landscape into account. Val helps companies maximize the value of their brand while maintaining authenticity, discover new markets for their business, and ensure long-term financial growth.
Val's expertise also includes new market entry, marketing and strategic partnerships, concept development for new products or services, brand extensions and licensing. She has worked with a wide range of clients and strategic partners in hospitality, entertainment, lifestyle and non-profit, including Hard Rock Cafe, MTV, The Cavern Club, Country Music Hall of Fame, the Elton John Aids Foundation and the Prince's Trust.
Will is an experienced designer and branding consultant who works across media including print, digital and motion graphics. His background in market research gives him an empathy with our client point of view. His incisiveness is backed up by careful exploration around the creative brief. As a result, he brings ideas to life finding interesting expression with emotional drive.
During his time at Thinkfarm he has worked on projects for The Rolling Stones, Yoodee, Fastpath, GHR, Squircle and Pepper Advantage, among others."
With an impressive and growing portfolio of work with numerous projects under her belt, Zoe has produced illustrative animation and cut live action for a broad range of Thinkfarm clients. They include The Rolling Stones, Greatest Hits Radio, Yoodee, Kantar and Pepper Advantage. She is also a strong conceptual thinker who brings fresh and sassy ideas to the table early on in our projects, with a sharp audience perspective.