SWOT

The SWOT analysis (abbreviation for: Strength, Weaknesses, Opportunities and Threats) is a useful method to discover strengths, weaknesses, chances and threats, as the name already implies. Objective of the SWOT analysis is determining methods for how to make use of these chances and minimize dangers. Despite the fact that the analysis has its origin in the military and martial arts, it is widely used for personal and business purposes... As already mentioned, the SWOT analysis is based on military strategies. It was implemented and developed in the Harvard Business School for the business world, in the 1960s. It is said that the concept behind the SWOT analysis was already in use in the 544 - 496 BC and thus older than most other creative or innovative strategies. The core of the SWOT strategy is the decision which strength a company chooses to take which opportunities and which weaknesses it has to fix in order to avoid threats that may occur. There are many different and similar..