CLAUDIO BAPTISTA

I'm a creative leader with over two decades of experience in user experience (UX), product design, visual design and creative strategy. My career has spanned between large corporations, global agencies, start-ups, and my own design shop. Currently I'm heading the Experience Design team (Direct-To_Consumer) at GoPro, where I lead an internal team of product designers and creative agencies delivering product strategy & deliver purposeful, human-centric experiences to drive positive impact.