KI COMMUNICATIONS - Key Persons
For more than three decades, Cindy has helped organizations and individuals tell compelling stories for a variety of media. She is passionate about endeavours and individuals that are changing the social landscape, challenging conventions, and making the world more equitable. She loves the opportunity to profile and promote the people and places that are working for positive social change.
Cindy's extensive background spans everything from print, TV, film, stage, and radio and web content development to manuscript coverage, editorial support and ghost-writing.
Since 2012, Cindy has worked extensively with First Nations governments and organizations to address their communications needs including culturally relevant annual reports, branding kits and campaigns.
She has also developed collateral for immigration, transportation, and civic award initiatives for the City of Vancouver, and created an online presence for the International Institute of Sustainable Development's Comprehensive Wealth project, which considered a new framework for measuring national wealth.
Whether creating a communications strategy, or collateral package, or applying a final polish to the script for a marketing video, Cindy takes an inquisitive and collaborative approach. She works closely with clients to develop trusting, creatively open relationships that help ensure that visions are fully realized.
Faye launched Fernwood Creative in 2020 with aspirations to collaborate with values-aligned individuals, organizations, non-profits, foundations, B Corporations, and other companies on their path to improving the world.
Faye brings a wealth of business experience to her creative practice, including 14 years spent honing her aesthetic eye in the graphic design industry where she led creative teams through brand strategy projects in real estate, sports, leisure, and hospitality industries. With her high-level expertise as a project director, Faye's seasoned approach makes space for both client and creative to stay focused on their work, creating the very best results.
Known in the industry as a trailblazer, Principal Sonya Hwang has earned a reputation for incredible service and far-reaching results. She created Ki Communications in 2002 to go beyond the boundaries of traditional PR and to found a service that strikes at the core of good communication-helping people and organizations define their individual style and ensuring their distinctive voice is heard both on and off line.
Whether it's pitching the media or building a comprehensive digital strategy, Sonya is known for her intense attention to detail, her innate graciousness, and her unwavering commitment to results.
She cut her teeth in the enchanted halls of one of North America's top hotels, the Fairmont Chateau Whistler. As the hotel's Director of Public Relations, Sonya guided the hotel's impeccable reputation through international media markets and each of its vital products including travel, business, wellness, F&B, golf, ski, snow sports, entertainment and lifestyle.
Her strong affinity with the natural world has led to an abiding respect and commitment to sustainability, in both the environmental, social and business realms. For each client, Sonya aims to create long-lasting, deep relationships that lead to enduring success. She seeks to share her talents with those people and organizations that are capable of envisioning a world that doesn't put the environment at odds with the bottom line.