NOEL SHU

A true luxury connoisseur, Noel Shu is more than just a man with big ideas. His talent for developing brands extends from passion for closing the deal of business and uniting premium products with equally discriminating audiences. His second-generation Chinese-American heritage gives him the expertise to build the bridge between the West and East, a virtuoso in striking the right chords between the beliefs and values of two cultures... Fine jewelry, wines and spirits are only a few of Shu's passions. As a virtuoso and mentor in all things luxe, Noel Shu is an inspiration to fashion and in business, with a repertoire that includes recognition from and collaboration with billionaires, royalty, executives and other influential people across the world... Noel Shu is Managing Partner and Head Sommelier at Prodiguer brands. This company is known for creating the most expensive champagne ever: nearly $2 million per bottle…