BEHAVE STOCKHOLM

Behave Stockholm is an independent, non-profit network founded by a group of individuals with backgrounds in finance, communication, marketing and brands. We share the view that humans are not always rational, according to the view of neo classical economic theory, and that the use of behavioral economics can improve both the real, as well as the business, worlds... Why do we continue to run business in the same way when the world around is constantly changing? Why do we treat people the same way when knowledge about how humans work tells us this is not the most efficient way? Why are the same myths and conventional "truths" still around even though they hinder creativity, innovation and optimal decision making? We want to change this, and launching Behave Stockholm is a first step... Behave Stockholm is a forum for spreading knowledge and promoting the use of Behavioral Sciences in Sweden. Our aim is to create a vibrant and eclectic platform for connecting theorists with..

Primary location: Stockholm