ADBARCADERO

Advertisers can rest easy knowing that all their campaigns are handled by our team of competent account managers and advertising specialists. Our staff tests and optimizes campaigns on a daily basis to ensure that they meet your advertising goals... AdBarcadero automates and optimizes bidding and sub-source management in real-time to keep campaigns at peak performance. This enables advertisers to hit their goals much more efficiently, and it's the reason we are able to meet the objectives of every campaign implemented through our network... Unlike AdSense where advertisers and agencies manage bidding, targeting and optimization themselves, our system manages campaigns on behalf of agencies and advertisers. In these cases, smart algorithms decide about an ad buy such as audience targets, impressions (the number of times an ad is served) and average cost per impression (CPM). The ad network then executes the targeting, optimization and reporting on the campaign.

Also known as: Medium Rare