BACKTRACKS

We created Backtracks® to enable a world where people remember that when done correctly, advertising can add value to informing and notifying people about topics, brands, people, and products that they would find interesting and useful without invading their privacy. Backtracks® helps audio and video publishers and advertisers know and grow their audiences without personally identifiable information... Backtracks built innovative privacy-preserving API-first technology for audio publishers, advertisers, and platforms to understand their audiences and optimize listener experiences... Backtracks helps audio publishers, advertisers, and platforms better understand their audiences, optimize their content, and maximize their revenue.

Also known as: Backtracks, Inc.