MACKMAN - Key Persons
As the head of digital development at Mackman, I am responsible for all things that relate to bits and bytes.
As the head of digital development at Mackman, I am responsible for all things that relate to bits and bytes, from clients' websites right down to the phones the Mackman staff use. Through the digital team I plan and budget all the development of client sites. This not only includes your nice fancy new site but also evaluating your current site and how best to manage any required migrations or existing content.
We don't just sit back once you have the keys to your site, we keep an eye on its pulse and ensure that it continues to work for you and perform as required. Outside of client work I also manage the day to day tech requirements of the company. Yes, I am the one they call when their printer won't work and I will tell them to turn it off and on again.
Currently I'm undertaking a OU degree in sport and coaching, and whilst that feels very removed from my digital day, the crossovers are not that far apart. As with anything you need to practice skills and push outside comfort zones to reach those next levels. See the video below for further details on my involvement in sport and coaching.
Job Titles:
- Head of Marketing & Communications
As the Head of Marketing & Communications at Mackman, I lead the marketing team and offer specialist strategic input into client projects.
As the Head of Marketing and Communications at Mackman, I manage the marketing team and work closely with the Directors and Content team to develop and implement multi-channel marketing strategies.
I have a Level 6 Digital Diploma in Professional Marketing along with 18 years' marketing experience working within the legal sector, so I bring an in-house and client perspective to the Mackman Group to enhance our blended and collaborative approach.
As an Associate Member of the Chartered Institute of Marketers, I have a proven track record in tacking an objective, insight driven and strategic approach to delivering best practice marketing and communications.
Job Titles:
- Digital and Media Executive
Hi! I'm Ben, a Digital and Media Executive at Mackman. I assist our clients with video production and photography, as well as producing eye-catching graphics and animations for use across websites and social media. I have a strong video-based background, having worked on a variety of briefs including short films, music videos, TV advertisements and promotional videos.
Job Titles:
- Creative Director
- Director
- Creative and Digital Director
Hello! I'm Chloe and I am Group Operations Manager at Mackman. As Group Operations Manager, I regularly check in with the Studio team to ensure they are happy with all work set, and make sure they have all they need to complete these tasks. I am involved with both internal and external client meetings and being client facing, touch points with the client are essential to ensure we are meeting their expectations.
Dr Jane Goodall is an idol of mine. Of course her work within ecology and conservation is crucial. In my work, and in life, I am aware that I speak to many different people each and every day. Every contact that people have (with anyone) can make or break a day so I believe it is important to be positive and understanding. Importantly, this quote makes the point that every single person is valued and can make a difference. My job is to make people heard and to bring their thoughts and experiences to the foreground. "Every individual matters. Every individual has a role to play. Every individual makes a difference. The greatest danger to our future is apathy. The least I can do is speak out for those who cannot speak for themselves."
As a Researcher, Farzana focuses on performing surveys and competitor research with a special interest in social research.
Hello! My name is Farzana and I'm a Researcher at Mackman. My role focuses on performing B2B customer satisfaction surveys, customer research & perception surveys, NPS surveys, competitor research with a special interest in social research. I am a Scientist by training, having done my undergraduate degree in Biomedical Sciences at Queen Mary University of London, followed by a Masters at UCL in Infection and Immunity. After working at the Institute of Cancer Research for a year, I returned to Queen Mary to complete a PhD in Immunology. I have been lucky to present my research findings at national conferences and be chosen to represent the UK at an international competition.
During my PhD, I undertook a business consultancy internship which revealed to me how quickly people's lives can be benefitted through well-informed business decisions. My first insight into social research was when I began volunteering as a Consultant Researcher for my local community, where I was involved in performing the first health needs assessment in the North East Essex Bangladeshi population. A running theme in all my research interests has been to draw meaningful insights that benefit people and their lives. Starting this next stage of my career with Mackman has provided me with the perfect opportunity to pursue this further.
Job Titles:
- Co - Founder
- Research Director
- Senior Director
I am a co-founder and Research Director of the Mackman Group, incorporating Mackman Research and Mackman. My passion for all things research started many years ago and has been inspired by my academic studies and my early working life.
My professional career has given me a broad knowledge of business practices, an appreciation of good customer service and experience of a diverse range of sectors. I have worked within the veterinary profession, the financial services sector, in publishing and advertising, in retail, in the homelessness charities sector, as an academic teaching criminology, and as an independent researcher.
As a member of the Market Research Society and having completed research training provided by the Economic and Social Research Council, my research expertise has been built upon over 20+ years. As well as writing methodologies and designing research for Mackman Research clients, I have tried and tested research methods in a number of academic field studies relating to marginalised and deviant social groups. Here I have developed as a skilled ethnographer and I was awarded a PhD in Sociology at the University of Essex in early 2020.
In 2003 I, along with my husband Paul Mackman, launched Mackman and Mackman Research. Paul's marketing expertise complemented my research knowledge and together we merged our professional experiences to establish a business ethic firmly grounded in the ethos 'Together we Grow'.
Today I continue to develop my broad business and research knowledge. I am driven by the premise that good research enables valuable opinions and experiences to be expressed that would otherwise go unheard.
Hello, I'm Jess and I am a Research Executive at Mackman. My role involves everything research-based, though I have recently become more specialised in data analysis and reporting. Throughout my time at Mackman I have developed various skills, particularly in gathering, analysing, and visualising data through various methods and software.
Hi, my name is Lindsay. My role as a telephone researcher means being at the forefront for the findings of the customer surveys. I work closely with the client's customers to ensure the data is as accurate as possible.
Job Titles:
- Marketing and Communications Intern
Hi, my name is Maddy, I am the Marketing and Communications Interns at Mackman. My role includes supporting the marketing team with the delivery of effective campaigns and activities for both the Mackman Group and for clients. Writing and editing is a big part of my job as I spend a lot of time creating blog posts and social media posts. The role allows me to utilise creative thinking and to work alongside creative teams in generating ideas. Before my internship, I studied at Anglia Ruskin University in Cambridge to gain my bachelor's degree in Media Studies.
Job Titles:
- Marketing Consultant
- Senior Marketing Consultant
I am responsible for marketing activity for the Mackman brands as well as for our clients.
As a Marketing Consultant at Mackman, I am responsible for marketing activity for the Mackman brands as well as for our clients. I also work closely with clients on their strategic development and will often run workshops with key stakeholders throughout their project to ensure our work is aligned closely with the company's corporate objectives.
With over 15 years' experience in Marketing, I am a qualified Member of the Chartered Institute of Marketing and a member of the East of England CIM Regional Board. My experience is predominantly within the Professional Services industry and I spent 8 years of my career as Marketing Manager for a Top 100 law firm.
One of my favourite things about working at Mackman is definitely the fact that I can do a real variety of tasks and work with multiple teams and people.
Job Titles:
- Managing Director
- Senior Director
- Co - Founder & Managing Director - FCIM Chartered Marketer
I have actively supported The Bridge Project since 2006, a leading Suffolk social enterprise that supports adults with learning disabilities. As Chair of the Board of Trustees for The Bridge, I have upheld Mackman's ethos of ‘Together we Grow'. I continue to champion other local charities and enterprises in Sudbury with their strategic objectives and marketing.
As a Marketing Manager, Rachel's day to day role focuses on strategy and content marketing.
Hi, I'm Rachel, a Marketing Manager at Mackman. In my role, I create and review content for both client and Mackman channels, whether that is writing a blog article or spotlight piece, creating a social media visual or infographic, or editing and rewriting webpages.
After graduating with a degree in English & Media and Communications, I started out with a job in legal publishing, before taking time out to travel around Asia and Australasia. I then worked in two London law firms as a Marketing Executive before joining Mackman.