THIRD ROAD

Why this home page? The world has changed and change is just accelerating. This requires a new way of managing global organizations. There are two schools of thought. The first one, widespread in Japanese companies, relies on permanent operational improvement and independence left to each function and region in a bottom-up way. The other one, mainly taught in most MBA's, tells us that a limited number of look alike informed people, under the leadership of a C suite executive, decide the strategy of the organization in a top-down way. Both ignore the fact that the world has become more global and complex at the same time. Customer trends are more homogeneous globally and heterogeneous locally. There is a different way of managing a global organization that ensures the consistency and alignment of the teams through a strong strategy and the flexibility of the bottom-up approach with initiative taking of each actor.

Also known as: The Third Road