AVENUE - Key Persons


Greg Teal

Job Titles:
  • Chef De Cuisine, Table 301 Catering
Greg Teal knew he wanted to become a chef at age 10 when he went into his mother's spice cabinet, tore out all of the spices, and began tasting and blending them together. Teal went on to study at Le Cordon Bleu in Atlanta in 2005, and upon graduating, worked at a country club in Dunwoody, GA. After family brought Teal back to Greenville in 2008, he worked in a myriad of different restaurants. The turning point in his career came when he began a job at the premier fine dining restaurant in downtown Greenville, Devereaux's, and worked his way up to sous chef-reinforcing his desire to become a chef. In 2015, Teal joined Table 301 Catering as Chef de Cuisine where he oversaw menu development for the Table 301 Catering café space known as Table 301 Catering & Kitchen. In July 2019, Greg shifted his culinary focus to Avenue, where he oversees a staff in the venue's state-of-the-art kitchen, and prepares a modern farm-to-table experience that will bring joy to even the most discerning palate.

Hallie Rae Jones

Job Titles:
  • Assistant Director
Hallie Rae fell in love with the event industry in 2018 and has not stopped pursuing it since. She had the opportunity to start young at Ashton Events in Lakeland, Florida at the age of 16 and continued working for them throughout high school. In 2019, Hallie Rae moved to Greenville, SC to attend Furman University and pursued a communications degree. Although she was in Greenville, she never failed to step in and help Ashton Events on event days while home for the holidays. Throughout her time at Furman, she also worked on the Furman University Student Activities Board; planning campus wide events, working with students, faculty, and large budgets. She eventually became chair of several committees and had the opportunity to be the point person for events like Homecoming week and last day of class celebrations. In the summer of 2021, Hallie Rae was an Events Intern at The Rutherford Greenville, and in the summer of 2022, she was Assistant Event Planner to Laura Shannon, Owner of Ashton Events. Hallie Rae's love for planning, organization, detail, and people makes her an excellent addition to the Avenue team. We are excited to see big things as she begins her full-time career at Avenue.

Keith Summerour

Job Titles:
  • Architect

Lena Cole

Job Titles:
  • Catering Director, Table 301 Catering
A native of Clearwater, Florida, Lena moved to Greenville to attend Furman University, where she double-majored in Business Administration and Spanish. Upon graduation, Lena worked as an Event Coordinator for Brick Street Café. She oversaw the daytime events and then, at night, put on an apron to work as a line cook in the Soby's kitchen. Her career led her to the Hilton Greenville where she gained experience as a sales administrator before working her way up to Catering Manager and eventually, Senior Sales Manager. In April 2017, Lena returned to the Table 301 family as Private Events Sales Manager. While she isn't pursuing her love of cooking in the Soby's kitchen any longer, she is able to combine her passion for events, cuisine, and people in her current position as Catering Director, focusing on making the Avenue experience second to none.

Rachael Greathouse

Job Titles:
  • Director
Rachael has been captivated by the Hospitality and Tourism industry since the 6th grade when her parents purchased a small marina in Deltaville, Virginia. From that time, she was completely sold. A graduate of Western Carolina University, she paid her way through college with industry jobs from white water rafting, waitressing, lodging, hotel, dock handing and specialty events. After graduation she worked as the Dining Room Manager and Special Events Coordinator for the exclusive Chattooga Club in Cashiers, N.C. In 2010, Rachael fell in love with Greenville. After moving to S.C., she became the Private Dining Manager for High Cotton Greenville while starting her own company, Greathouse Events. Most recently, Rachael served as the Club Manager for the Chattooga Club, where she oversaw all club services and events. She has nurtured her hospitality education with continued training in the wine regions of Oregon, California, Washington State, and Blackberry Farms in Tennessee. Rachael's love for the minuscule details and vision helps define what is really special about Avenue and the level of service and transparency it brings to Greenville's community. Her knowledge of high-end events and hospitality shines in her work for Avenue.