EFU LIFE ASSURANCE - Key Persons


Ali Raza Zaidi

Job Titles:
  • Executive Director
  • Member of the Technology Committee

Dr. Tajuddin A. Manji

Job Titles:
  • Medical Director

Husein Sachak

Job Titles:
  • Head of Bancassurance

Mr. Ahsen Ahmed

Job Titles:
  • Director
Ahsen Ahmed has been working in the textile sector for over 15 years. He has developed and researched new components for textile auxiliaries. He has also developed multiple performance filament yarns for specialized applications. He has also contributed in the export-oriented textile sector by setting up the weaving industry and buying house for denim garment for the purpose of export. He has a degree in Economics from Denison University, Granville, Ohio. Currently, he holds directorship in Abid Industries and Sind Industries since 2003. In addition to that, he is also a director in Denim Dynamics from 2017. He has served in the board of Machinery Equipment Ltd. also from 2003 to 2013; JS Global Capital Ltd. from 2006 to 2012 and JSIL from 2013 to 2019.

Mr. Ali Raza Siddiqui

Job Titles:
  • Director
  • Member of the Audit Committee
  • Member - Non Executive Director )
Mr Ali Raza Siddiqui holds Bachelor of Arts Degree from Cornell University, USA with Double majors in Economics and Government. He has also served on the Board of Bank Islami Pakistan Ltd., Pakistan International Containers Terminal Ltd., UG Food Company Pvt. Ltd., R&R Pvt Ltd., Jahangir Siddiqui & Co. Ltd. & JS Investments Ltd. Presently he is on the Board of EFU General Insurance Ltd., Mahvash and Jahangir Siddiqui Foundation, Pakistan International Bulk Terminal Ltd and & Future Trust. Prior to joining JS Investments Ltd., he was Assistant Vice President of AIM Investments in Houston, a wholly owned subsidiary of INVESCO plc. (formerly known as AMVESCAP plc).

Mr. Daanish Bhimjee

Job Titles:
  • Director
  • Member of the Audit Committee
  • Member of the Investment Committee
  • Member - Non Executive Director )
Daanish Bhimjee has been working in the financial services sector for over 15 years. His most recent position was with Standard Chartered Bank, where he was a Managing Director in charge of Financial Institutions Investment Banking for Africa and Middle East. Prior to that he was with Barclays Investment Bank and Rothschild in the UK. Daanish has advised insurance, bank and government clients on a wide variety of M&A, strategic advisory and capital raising projects across Europe, Middle East and Africa. He has worked on projects in over 20 countries and advised on transactions with aggregate valuations in excess of $150 billion. Daanish is a chartered accountant from the Institute of Chartered Accountants of England and Wales. He has a degree in Economics from the University of Cambridge.

Mr. Hasan Jivani

Job Titles:
  • Acting Corporate Secretary and Compliance Officer

Mr. Hasanali Abdullah

Job Titles:
  • Chartered Accountant
  • Director
  • Member of the Audit Committee
  • Member of the Investment Committee
  • Certified Director
  • Member - Non Executive Director )
Mr. Hasanali Abdullah is Chartered Accountant and "Certified Director" from Pakistan Institute of Corporate Governance (PICG). He has been associated with EFU General Insurance Ltd. since 1979 and is Managing Director & Chief Executive of the company from 2011. He is Director of Allianz EFU Health Insurance Ltd., EFU Services (Private) Ltd., Tourism Promotion Services (Pakistan) Limited (owners of Serena Hotels in Pakistan), Honorary Treasurer of Aga Khan Hospital & Medical College Foundation, Member of National Committee of Pakistan Branch of Aga Khan University Foundation Geneva. Director of Institute of Financial Markets of Pakistan. He has served on the Boards, Council and Committees of various Aga Khan Development Network institutions from 1976 to 2002. He has been Director of PICG in 2011, Chairman of Insurance Association of Pakistan for the year 2008, 2010 - 11 and 2016 - 2017, Executive Committee Member of Federation of Pakistan Chambers of Commerce & Industries for 2011 & 2017 and also served as Chairman of Pakistan Insurance Institute till 28th July 2020.

Mr. Mohammed Ali Ahmed - CEO, Managing Director, Secretary

Job Titles:
  • Chief Executive
  • Company Secretary
  • Compliance Officer
  • Managing Director
  • Member of the Claim Settlement Committee
  • Member of the Investment Committee
  • Member of the Risk Management & Compliance Committee
  • Member of the Technology Committee
  • Member of the Underwriting Committee
  • Chairman - Chief Executive Officer )
  • Member - Chief Executive Officer )
Mr. Mohammed Ali Ahmed has 29 years of professional experience in the life insurance industry and is an Actuary by qualification. He started his career at a trainee position and over the last three decades has risen through the ranks to reach an executive management level. Ali joined EFU Life in 2002 and prior to this he was part of the Actuarial Department of State Life Insurance Corporation from 1994 to 2002. In his 21 years of experience with EFU Life, Ali has been directly responsible for diverse areas including Actuarial Services, Product Innovation, Investment Fund management, Bancassurance Sales, Marketing & Brand Management, identifying Growth Segments and Digital/Mass Market/Alternative Distribution Channels. Over the last few years, he has actively developed the enterprise level strategy for the organization, working closely with the CEO and the Board of Directors to define, assess and implement strategies in all business areas of the Company. Ali has been actively associated with the Insurance Association of Pakistan, Institute of Chartered Accountants Pakistan, Pakistan Society of Actuaries, Pakistan Insurance Institute, the regulator as well as various international organizations (such as GIZ, German government's social development arm) over the last many years as part of various think tanks, committees and working groups regarding insurance laws and industry initiatives and innovation. He has presented in many local and international conferences/seminars/workshops on diverse topics on insurance, risk management, distribution channels, technology, and change management as well as social and economic development. Ali is a "Certified Director" from The Institute of Chartered Accountants of Pakistan.

Mr. Omer Morshed

Job Titles:
  • Member of the Investment Committee
  • Member of the Technology Committee
  • Member - Appointed Actuary )

Mr. Rafique R. Bhimjee

Job Titles:
  • Chairman of the Investment Committee
  • Director
  • Vice - Chairman
  • Chairman - Non Executive Director )
  • Member - Non Executive Director )
Mr. Rafique R. Bhimjee is B.Sc (Hons) in Management Science, University of Warwick, MBA in Finance from City University, London and a "Certified Director" from Pakistan Institute of Corporate Governance. He has worked overseas in Merrill Lynch Asset Management, New York and Abu Dhabi Investment Authority. Mr. Rafique Bhimjee was the Chairman of EFU General Insurance Ltd. from February 1999 to July 2011 and became Chairman of EFU Life Assurance Ltd in July 2011. He is also a Director of Allianz EFU Health Insurance Ltd. and EFU Services (Pvt.) Ltd.

Mr. Raza Hasan

Job Titles:
  • Assistant General Managers

Mr. Ruhail Muhammad

Job Titles:
  • Chairman of the Audit Committee
  • Director
  • Chairman - Independent Director )
Mr. Ruhail Muhammad career spans over 35 years in General Management, Business Development, Strategy, Financial Planning and People Development. He has held various C-suite positions in companies focused on a diverse range of activities from Chemicals to Energy. He is currently the CEO of Lucky Electric Power Company Limited (Part of the Lucky Group) which operates a 660 MW Power Plant and on the Boards of Dawood Lawrencepur Ltd, Energas Terminal Pvt Ltd, NBP Fund Management Ltd, NOWPDP (NGO), Lucky Renewables, Yunus Energy, Lucky Electric Power Company Ltd and EFU Life. Prior to this he was the CEO of the Hub Power Holdings Ltd (from 2018-2021) and was the CEO of Engro Fertilizers from 2012-2018. He has served on the Boards of Engro Corp and various Engro subsidiaries including as Chairman of Engro Vopak and Engro LNG Terminal. In addition, he has also served on the Boards of Pakistan Institute of Corporate Governance, British Overseas School, KP Energy Board (PEDO) and as Chairman of Pakistan Mercantile Exchange Limited. He is a CFA Charter Holder and holds an MBA degree from Institute of Business Administration, Pakistan. He has attended the Advance Management at INSEAD as well as an Agri-Business certification from the Harvard Business School.

Mr. S. Shahid Abbas - CFO

Job Titles:
  • Chief Financial Officer
  • Executive Director
  • Member of the Investment Committee
  • Member of the Technology Committee
  • Member - CFO )

Mr. Saifuddin N. Zoomkawala

Job Titles:
  • Director
  • Member of the Investment Committee
  • Member - Non Executive Director )
Mr Saifuddin N. Zoomkawala has been associated with EFU Group since 1964. He served as Managing Director of EFU General Insurance Ltd from 1990 till 2011 when he was elected Chairman of the Company. He is also the Chairman of Allianz EFU Health Insurance Ltd. He was also Chairman of EFU Life Assurance Ltd. from 1999 to 2011.

Mr. Syed Saad Salman

Job Titles:
  • Director
  • CEO of Falcon - I Private Limited
Syed Saad Salman is the CEO of Falcon-I Private Limited, an IoT company focused on telematics. With over 12 years of experience with the company, he has played a pivotal role in revamping its strategy and culture, leading to phenomenal growth. Falcon-I is now the largest privately owned IoT telematics company in Pakistan. Prior to his role at Falcon-I, Saad worked in the Corporate and Investment Banking Division of Allied Bank Limited and served as an analyst at Citibank. He has also served on the Board of Sophia Textile Limited in the past and currently holds positions on the Board of BioMasdar (Pakistan) Limited and is a Director in Deliverydevs Private Limited. Saad holds a Bachelor of Arts Degree with Honors in Accounting and Finance from Durham University in the UK. Furthermore, he has completed Executive Education from IMD in Switzerland, obtained a Canadian Security Certificate, CFA Level 2 and is a Certified Director from the Pakistan Institute of Corporate Governance.

Mr. Taher G. Sachak

Job Titles:
  • Director
  • Member of the Audit Committee
  • Member of the Investment Committee
  • Member of the Technology Committee
  • Member - Non Executive Director )
"Mr. Taher G. Sachak has studied in UK and is a graduate in Business Studies from Bournemouth University, and also has a post-graduate Diploma in Management Studies from Liverpool University. Following his studies, he joined the British Civil Service and after 5 years decided to pursue a career in life assurance. He held executive positions in major UK Life Assurance Companies, Allied Dunbar, Trident Life and finally Century Life before coming to Pakistan in 1994 to join EFU Life. He is also a Director of EFU General Insurance Limited and Vice Chairman of EFU Life Assurance Limited & EFU Health Insurance Limited. He is a ‘Certified Director' from Pakistan Institute of Corporate Governance."

Mrs. Rukhsana Shah

Job Titles:
  • Director
  • Member of the Audit Committee
  • Secretary
  • Chairman - Independent Director )
  • Member - Independent Director )
Rukhsana Shah retired as Federal Secretary, Ministry of Textile Industry after 35 years in government service. In 2015, she set up the Autism Welfare Trust in Lahore, with an office in Karachi, to create awareness about Autism, ADHD and Learning Disabilities in Pakistan, and to train parents and teachers of special and mainstream schools in the management of these disabilities. From January 2016, she served as a nominee director of the Ministry of Finance on the Board of First Women Bank Limited for three years. At present, she is an independent director of Suzuki Motor Company in Pakistan. She completed her Directors' Training Programme in December 2017 from LUMS. She is a member of the Child Care Commission set up by the Chief Justice of Lahore High Court, and is on various government and civil society committees relating to Inclusive Education and Rights of Persons with Disabilities.

Mustafa Hussain Ali

Job Titles:
  • Member of the Technology Committee
  • National Sales Director

Reema Shaikh

Job Titles:
  • Manager - Compliance

Syed Sohaib Shams

Job Titles:
  • Member of the Technology Committee

Zain Ibrahim

Job Titles:
  • Executive Director
  • Member of the Technology Committee