CUMBERLAND PACKING CORP

When IN THE RAW™ founder, Marvin Eisenstadt, joined his dad's Brooklyn sugar-packing business in 1956, natural food wasn't much of a buzzword yet. But before long, a local restaurant called Brownie's asked Marvin to help find a natural, less-processed sugar. Marv jumped right on the idea, then to the tropics and back with a delicious Turbinado sugar. He named it SUGAR IN THE RAW® Natural Turbinado Sugar. Because that's exactly what it is.

Also known as: In the Raw

Primary location: Brooklyn United States